memory part 1 Flashcards
memory
process of using information that was obtained in the past in order to generate some cognitive function
encoding
initial processing of information so that it is represented in the nervous system
storage
when the information encoded by the nervous system remains encoded in some form for a longer duration than immediate processing
retriveal
brain accessing stored memory for some cognitive purpose
capacity
how much information a memory system can hold - different types of memory have different capacities
duration
how long information remains in memory - again. de[ends on the type of information and type of memory
modal model of memory
model of memory proposed by atkinson and shiffrin in 1968
highly influential because they suggested the theory that there are three basic kinds of memory, each with its own capacity and duration
what is the first step in the modal model
sensory memory - large capacity (takes in a lot of sensory info before it can be processed) and short duration (around 1 second max)
its purpose is to hold information in place so that it may be processed. Only a fraction of information ends up being processed, a selection process determined by attention
what is the second step in the modal model of memory
information that ends up being processed from sensory memory flows into short term memory, which has a smaller capacity than sensory memory, but a longer duration in the range of 15-30 seconds
unlike sensory memory, stm is capable of producing a behavioural output - like repeating back a phone number
what is the third step in the modal model of memory
a small fraction of information in short term memory goes to long term memory (ltm) via encoding processes (rehearsal)
there is no limit on duration or capacity of ltm (as far as we know)
why is the modal model of memory often called an information processing model
because it likens our processing of information to encoding and storing information into a computer
persistence of vision
we can sometimes directly see information that entered our eye moments ago - think waving a sparkler back and forth
partial report experiment
an experiment designed by george sperling (1960) in order to test how much information is retained in sensory memory
ps presented with stimuli consisting of three words of letters - a grid of letters
two conditions:
whole report:
ps asked to report as many letters as they could- found that they generally reported letters from one of the rows, suggesting that whichever row they happened to be paying attention to was the row that was available to report
partial report:
ps asked to report letters from a specific line, but only after they had seen the grid paired with an auditory tone which indicated which row ps had to report
what were the findings of the partial report experiment
when the tone was presented very soon after the grid disappeared, ps could still remember all of the letters in the indicated row
suggests that ps had the entire letter grid present in their sensory memory, and, for a brief moment, could decided which rows to pay attention to in order to bring them into short term memory to report them
capacity of sensory memory is quite high?
increased delay = capacity to accurately report rows decreases
after 1 second, ps couldn’t remember anything
suggests duration of sensory memory is around 1 second
iconic memory
sperling’s name for the high capacity/short duration form of visual memory he found in his study
it is based on the fact that the memory is something like a photographic image or ‘icon’
