information provision and market failure Flashcards
what is information provision and what for
government funded provision (advertising, education) to encourage or discourage consumption for merit and demerit goods
effect on graph (info provision) merit and demerit
merit goods
-MPB to MSB to equal (MSB=MPB + advertising
-falls to q star
demerit goods
-MPB goes to MSB (MSB = MPB + negative advertising)
-falls to q star
how information provision works to solve market failure
-demand shift
-consumers make rational decision knowing true MPB
-solve under/over consumption
-allocative efficiency and welfare max
issues using information provision to solve market failure
-cost
-non guarantee of success
-long run (takes time to influence and see adverts)