2 Marker

Question 1

Just for you to see what it is: 2 marker

Answer 1

With reference to an appropriate business management theory, describe a human need that Company X meets through its service/offering.

Question 2

2 marker how its graded

Answer 2

1 point for identifying an appropriate business management theory (e.g. Maslow’s Hierarchy Of Needs)

1 point for application to the stimulus

Question 3

Steps to get full 2 points

Answer 3

Use reading time to plan out response to this question

1. Choose a simple motivation theory in your response (Maslow’s hierarchy of needs)
2. Clearly and explicitly identify the need being met
3. Clearly and explicitly link how what the business does (its service/offering) links to the theory chosen

Question 4

Exemplar response 2 marker (just for view)

Answer 4

EHS addresses the human need for safety (part of Maslow’s Hierarchy of Needs), by offering eco-friendly products that are free from harmful chemicals. As many consumers are concerned with the health risks with traditional cleaning supplies, EHS’ safer, eco-friendly products alleviates worries about safety and environmental impact, ensuring their customers can clean their homes without compromising their health or safety.