4.2.3 - Corporate Culture

Question 1

Corporate culture

Answer 1

the shared values and beliefs of a business and its employees

Question 2

Official corporate culture

Answer 2

involves the shared views and values that a business aims to achieve, often outlined in a written format

Question 3

Real corporate culture

Answer 3

involves the shared values and beliefs that develop organically within a business, and are practiced on a daily basis by its employees

Question 4

Official corporate culture strategies

Answer 4

shared objectives
policies
training
uniform
symbols

Question 5

OCC: Shared objectives

Answer 5

• Publishing or updating a vision statement -> Highlights a business’s aspirations and intentions, acting as an example that employees should follow
• Publishing or updating a mission statement -> Outlines the business’s purpose and the reason for its operations, showing its aspirations to its employees and the public

Question 6

OCC: Policies

Answer 6

• Establishing or amending policies and procedures in documented forms -> Unifying approaches to work and outlining steps for dealing with different circumstances in daily operations
• Publishing an employee code of conduct -> Outlines the business’s expectations of its employees as representatives of itself and what it stands for

Question 7

OCC: Training

Answer 7

• Developing employee training programs -> Ensures that employees are equipped with the appropriate skills they need to complete their work and achieve business goals

Question 8

OCC: Symbols

Answer 8

• Selecting business names, logo, and slogans to represent the business as an entity -> Acts as a means for quick identification from employees and customers, and is often the first impression of a business that leads to it building its reputation

Question 9

OCC: Uniform

Answer 9

• Implementing guidelines and regulations around employee attire -> Provides employees with a means to identify themselves with their work, and upholds the professional image of the business

Question 10

Real Corporate Culture Strategies

Answer 10

business rituals
types of employees
workplace environment
management styles

Question 11

RCC: Types of Employees

Answer 11

• Tailoring employee hiring criteria to the specific needs of the business -> Develops a standard for the type of people that the business seeks to hire to represent itself, such as obtaining employees with appropriate technical skills
• Hiring a range of staff from a variety of backgrounds -> Creates a diverse business environment with a broad range of perspectives that indicate inclusivity and impartiality

Question 12

RCC: Workplace Environment

Answer 12

• Changing office layout to reflect the desired ways of working -> Encourages collaboration between employees and greater interaction in the workplace, allowing for positive professional relationships to be formed

Question 13

RCC: Business Rituals

Answer 13

• Organising regular celebrations of employee contributions to the business -> Unifies the business’s employees by creating regular opportunities for recognising high standards, and positively reinforcing high work ethics

Question 14

RCC: Management Styles

Answer 14

• Selecting a management style that reflects the business’s environment and aims -> Affects the relationship between management and employees, and forms the basis of communication and trust expectations in the workplace