Basic MC Assignment 6

Question 1

What is the first step in gathering information for a public affairs or visual information product?

Answer 1

To know your community and audiences well.

Question 2

Under which beat systems do reporters cover specific areas or locations?

Answer 2

Geographical

Question 3

In which beat systems would you find special assignment reporters?

Answer 3

Functional

Question 4

After receiving a news release from the Navy Exchange Command about the rollout of new uniforms Navywide, what must you do prior to publishing the information in your command publication?

Answer 4

Localize and rewrite the information to meet the needs and interest of your audiences.

Question 5

What reasons DO NOT describe a purpose for conducting SME interviews?

Answer 5

Replace the need for reference research

Question 6

What are the three most common methods of gathering news?

Answer 6

Interviews, observation and research.

Question 7

What percentage of information for a news story should be gathered via some sort of interview?

Answer 7

Approx. 90%

Question 8

Upon arriving at your chosen SME interview location, which of the following actions should be completed first?

Answer 8

Thank them for their time

Question 9

If, during the middle of an interview, your SME goes off subject and begins speaking of another newsworthy issue, which of the following courses of action should you take?

Answer 9

Politely steer him or her back on track. If, while on that tangent, your SME brings up something of interest or news value, make note of it. Then, ask the SME if you can schedule a separate interview at another time to cover that topic.

Question 10

While conducting a personality interview, which of the following techniques should you apply in order to capture the subject’s personality?

Answer 10

Observe the subject’s appearance, mannerisms, environment, and character while asking questions
to get into the subject’s personality.

Question 11

Which interview type is the best method of gathering information?

Answer 11

Face-to-face

Question 12

What former U.S. President is credited with making live news conferences the potent force of information dissemination it is today?

Answer 12

John F. Kennedy

Question 13

During a news conference, how many questions do reporters usually have the opportunity to ask?

Answer 13

One (1)

Question 14

What serves as the best reason for conducting man-on-the-street interviews?

Answer 14

It gives your audience a voice on a particular subject, such as new uniforms, physical fitness, seasonal celebrations, etc.

Question 15

When gathering information for sports story, what is NOT a good source of data?

Answer 15

Game Officials