Publicidad Y Consumidor Flashcards

1
Q

Le pouvoir d’achat

A

El poder adquisitivo

El poder de comprar

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2
Q

Le coût de la vie

A

El costo de la vida

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3
Q

Avoir les moyens

A

Tener los medidos

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4
Q

La flambée des prix

A

El alza de los precios

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5
Q

La tendance à la hausse

A

La tendencia a la alza

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6
Q

Réduire les prix

A

Reducir los precios

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7
Q

Une augmentation

A

Un aumento

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8
Q

Une baisse

A

Una caída

Una baja

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9
Q

L’accroissement

A

El crecimiento

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10
Q

L’amortissement

A

La amortización

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11
Q

L’autofinancement

A

El autofinanciamiento

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12
Q

Acheter au comptant

A

Comprar al contado

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13
Q

Acheter à crédit

A

Comprar a crédito

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14
Q

Un acompte

A

Un adelanto

Un anticipo

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15
Q

Payer en espèces

A

Pagar en efectivo

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16
Q

La valeur

A

El valor

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17
Q

Un prix coutant

A

A precio de coste

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18
Q

Marchander

A

Regatear

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19
Q

Une bonne affaire

A

Un buen negocio

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20
Q

Une remise

A

Un descuento

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21
Q

Un fournisseur

A

El proveedor

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22
Q

Approvisionner

A

Suministrar

Abastecer

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23
Q

En stock

A

En existencias

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24
Q

Épuisé

A

Agotado

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25
Q

Une publicité

A

Un anuncio publicitario

26
Q

L’affiche

A

El cartel

El afiche

27
Q

Promouvoir / faire de la pub

A

Anunciar

28
Q

Le sponsor

A

El patrocinador

29
Q

La cible

A

El público meta
El blanco
El targuet
El público objectivo

30
Q

Le slogan

A

El lema

El eslogan

31
Q

Promesse publicitaire

A

El claim

32
Q

Un panneau d’affichage

A

Una valla publicitaria

33
Q

Une enseigne lumineuse

A

Un rótulo luminoso

34
Q

Bon de commande

A

Un vale de pedido

35
Q

La cohérence du message

A

La coherencia del mensaje

36
Q

Atteindre son but

A

Alcanzar su meta

37
Q

Séduire, attirer

A

Enganchar
Atraer
Seducir

38
Q

Le texte en gras

A

El texto en negrilla

39
Q

L’écran

A

La pantalla

40
Q

La bande son

A

La banda sonora

41
Q

L’échantillon

A

La muestra

42
Q

La brochure

A

El folleto

43
Q

Le magasine

A

La revista

44
Q

Une rubrique

A

Una sección

45
Q

L’emballage

A

El embalaje

46
Q

Futur caber

A

Cabrá

47
Q

Futur haber

A

Habrá

48
Q

Futur poder

A

Podrá

49
Q

Futur querer

A

Querrá

50
Q

Futur saber

A

Sabrá

51
Q

Futur poner

A

Pondrá

52
Q

Futur tener

A

Tendrá

53
Q

Futur venir

A

Vendrá

54
Q

Futur salir

A

Saldrá

55
Q

Futur hacer

A

Hará

56
Q

Futur decir

A

Dirá

57
Q

La performance

A

El rendimiento

58
Q

La puissance

A

La potencia

59
Q

Faible coût

A

Bajo costo

60
Q

Le dégât

A

El daño

61
Q

S’effondrer

A

Derrumbarse

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