Plan Making Flashcards
3 Parts of the Plan Making Process
1) Goals & Visions
2) Analysis of Current Problems
3) Creation & Evaluation of Alternatives
Survey
A research method that allows one to collect data on a topic that cannot be directly observed - like opinions
Population of interest for a survey
Sampling Frame
Cross Sectional Survey
Gathers info about a population at a single point in time - how do you feel about the park as of today?
Longitudinal Survey
Conducted over a period of time - like satisfaction surveys conducted every few years
Written Surveys
- Popular for broad audiences
- Low cost, convenient
- 20% response rate
- Requires english/literacy
Group Administered Surveys
- Specific population targeted
- High and quick response rate
- Can be hard to organize
- Example of surveying about parks/rec after a program
Drop-off Survey
- Survey is dropped off at homes/biz
- Higher response rates b/c personal contact may help
- Expensive due to distributing the survey
- Sample is smaller than mail survey
Oral Survey
In person or on the phone
Phone Survey
- Good for y/n questions
- Response rate varies and declining
- More expensive than mail or online
- Can lead to bias
- Long q/multiple choice are tough
Online Survey
- Popular
- Inexpensive
- Higher response rate than written sruveys
- Can’t reach folks without internet
Survey Design Points
Make all questions clear (don’t use technical jargon).
Make sure each question only asks about one issue.
Make questions as short as possible.
Avoid negative items as they can confuse respondents.
Avoid biased items and terms.
Use a consistent response method, such as a scale of 1 to 7 or yes/no.
Sequence questions from general to specific.
Make the questions as easy to answer as possible.
Define any unique or unusual terms. For example, when you are conducting a survey about open space zoning be sure to define what the term means.
Sample Design
Sample should represent the population where info is being gathered.
Probability Sampling
There is a direct math relation between sample and population - precise conclusions can be drawn
Non-probability sampling
a sampling technique where the odds of any member being selected for a sample cannot be calculated.
