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ENGLISH IV > U4 L5 Semantics > Flashcards

U4 L5 Semantics Flashcards

1
Q

What Greek word is the term semantics derived from? And what does that Greek word mean?

A

semantikos, signification

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2
Q

What is semantics?

A

scientific study of word meanings

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3
Q

What are the three main areas of semantics?

A
  • philosophical
  • general
  • linguistic
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4
Q

What is does Linguistic semantics deal with?

A
  • word meanings as they occur in language structure

- what they mean and add to context

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5
Q

What does General semantics deal with?

A

word influence and meanings on human behavior

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6
Q

What does Philosophical semantics deal with?

A
  • symbolic logic
  • theories of meaning
  • looks at signs and symbols
  • tries to form these into a symbolic language
  • then tries to analyze relations btw signs and symbols and their meanings
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7
Q

What are the other/early names for semantics?

A

semasiology and significs

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8
Q

What is connotation?

A
  • suggest meaning of a word

- differs from lexical meaning

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9
Q

When did modern semantics begin to develop?

A

early 20th century

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10
Q

Who developed a theory of general semantics?

A

Alfred Korzybski

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11
Q

What did S.I. Hayakawa advance?

A

study of general semantics

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12
Q

Is general semantics considered part of language studies of linguistic semantics?

A

no

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13
Q

What does General semantics deal with?

A

inadequacy of language to express what is left

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14
Q

What did IA Richards and CK Ogden use semantics in?

A

their study of stylistics and literary crticism

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15
Q

Why is context important to both meaning and understanding?

A

includes all parts of a sentence that surrounds a word/phrase that can give meaning to the word/phrase

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16
Q

What are the 5 levels of usage?

A
  • intimate
  • casual
  • conference
  • formal
  • frozen
17
Q

What is intimate level of usage?

A
  • very close friends and family

- little context needed

18
Q

What is casual level of usage?

A
  • friends

- slang

19
Q

What is conference level of usage?

A
  • making appointment

- conducting business

20
Q

What is formal/official level of usage?

A

adults who have higher positions than you

21
Q

What is frozen level of usage?

A
  • written material
  • textbooks and formal written material
  • very general because the audience is large and unknown
22
Q

Why are semanticists interested in advertising?

A
  • advertisers play/change the meaning of words for their own purpose
  • meaning/grammatical use of a word in a slogan influences meaning/usage of word from that point forward
  • shades of meaning communicated by words that qualify the meaning
23
Q

How often do advertisements/advertising change the usage of a word?

A

sometimes

ENGLISH IV (79 decks)

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