AMERICA-Eisenhower Flashcards
(27 cards)
What is Gross National Product?
The total value of goods and services produced by a country in a year
What was White Flight?
Post War exodus of white Americans from the inner city to the suburbs
How many homes were built in US suburbs at this time?
11 million
How many homes were built in the Levittown?
17,000 for 80,000 people
How much did they cost?
$8000
How many cars were built in America in 1956?
7.9 million
Write down 4 ways this altered America
Americans had the freedom to go where they wanted New motels Fast food restaurants opened More parking lots More job opportunities
What were Eisenhower’s main economic aims prior to the 1956 Presidential Election? (6)
- wanted a future without debt
- or overwhelming inflation
- wanted to ensure people had a steady job
- and low taxes
- people to look to the future with excitement
- and confidence
Why could Eisenhower be considered to be a lucky President? (4)
Most intensive Cold War period had passed by 1952
Stalin died 1953
Cheap oil
Other nations still recovering from the war
Baby boom
By how much did the US economy grow in the 1950s ?
37%
By how much did the US GDP rise between 1950 and 1960?
$355b-$488b
Why did the American economy grow at this time?
WW2 War bonds Government spending on housing, education and roads Consumer lifestyle Natural resources Baby boom Strong position after WW2
How did Robert Sarnoff describe advertising?(2)
“the foot on the accelerator, the hand on the throttle “
By how much did consumer demand grow between 1950 and 1963?
Form $6b in 1950 to $13b in 1963
Where did Eisenhower and his backers out his TV adverts?
Within popular TV shows like ‘I love Lucy “
As it was cheaper and more effective
When was the first Diners Club card launched?
1950
When did the American express card launch?
1958
How high was private debt by 1960?
From $104.8m to $263.3m by 1960
What did America experience between 1946-59?
A baby boom
How much spending power did teenagers have at this time according to life magazine ?
$10 billion power
What proportion of cars and telephones were owned by Americans in 1960?
half
What was set up at Anaheim in California in 1955?
Disney’s Anaheim theme park
What was opened at Edina, Minnesota in 1956?
Southdale shopping mall
In what years did Eisenhower balance the budget? (3)
1956
1957
1960
