attitudes Flashcards
(19 cards)
attitude
our feelings, thoughts/beliefs which affect our behaviour that are always leaned and towards an attitudinal object
3 components of triadic attitude model
Cognitive
Affective
Behavioural
Fishbein and Ajzedn’s theory
there are 3 factors that affect the link between sport and attitude:
1. the more specific the attitude the more likely it is to be acted upon
2. if the intention is verbally expressed it’s more likely to be acted upon
3. if our behaviour links with generally accepted normal behaviour then it’s more likely to be maintained and predictable
practical coaching implications to form attitudes
- ensure all performers understand the goals of each training session
- ensure they have a positive experience and reinforce attitudinal intentions
- any negative attitude or experience from our behaviour are recognised and acted upon. re-education may be needed
problems with changing attitudes
. attitudes are stable and enduring
. attitudes have been learnt and formed over time
. performers can be resistant to change - hard to persuade
ways attitudes are formed
. parents
. peers
. media
. coach
. classical conditioning
. operant conditioning
what does the power of the persuader depend on in persuasive communication?
. their status
. popularity
. credibility
. cultural background
how to change attitudes?
. persuasive communication
. cognitive dissonance
persuasive communication 3 elements
. what is the message?
. who is trying to do the persuading?
. who are you trying to persuade?
things you need to understand about the receiver in persuasive communication
. timing
. how strongly held is their view?
. how persuadable are they?
. are they motivated to change?
cognitive dissonance
. putting pressure on separate parts of the attitude components from the triadic model
. creating unease or dissonance
. creates motivation to change their existing attitude by changing one or more of the components
theory of cognitive dissonance
. if one of the three alters, the mind falls into dissonance
. Festinger believed that when the mind suffers from dissonance the person becomes motivated to change the situation by altering one of their mind states
motivation
a drive to succeed
2 types of motivation
. intrinsic
. extrinsic
intrinsic motivation
motivation from within to get a sense of self-satisfaction
extrinsic motivation
motivation from an outside source and can be presented in 2 forms: tangible and intangible
tangible rewards
rewards that can be touched or held, physical
intangible rewards
non-physical rewards
how a coach can maintain motivation:
. offering rewards and incentives early on ‘player of the week’
. making the activity fun and enjoyable
. pointing out the health benefits
. breaking the skill down into parts
. pointing out role models for who they can aspire to be
. attributing success internally
. setting goals or targets that are achievable by the performer