BIG DECK Flashcards
(17 cards)
What are the four types of evidence in the Evidence-Based Management (EBMgt) framework?
The four types of evidence are:
1. Scientific Evidence
2. Practitioner (Professional) Expertise
3. Organizational/Internal Evidence
4. Stakeholder Values and Concerns
What was the scenario in the Johnson & Johnson Tylenol crisis?
Seven people died after consuming cyanide-laced Tylenol capsules. The crisis team had to decide whether to STAY SILENT, RECALL LOCALLY, or RECALL NATIONWIDE.
What was the best decision made by Johnson & Johnson during the Tylenol crisis?
The best decision was to RECALL NATIONWIDE, which helped earn long-term trust.
What evidence was used in the Johnson & Johnson Tylenol crisis?
The evidence included:
- Toxicology confirmed contamination.
- Health officials urged immediate action.
- Internal ethics policy prioritized consumer safety.
- Public fear and media attention called for full transparency.
What was the scenario in the BP Deepwater Horizon disaster?
Prior to the oil rig explosion, engineers reported risks with well casing and blowout preventers. The company had to decide whether to CONTINUE, PAUSE & FIX, or ESCALATE.
What was the actual outcome of BP’s decision in the Deepwater Horizon disaster?
The actual decision was to CONTINUE, resulting in the worst marine oil spill in U.S. history.
What evidence was ignored by BP prior to the Deepwater Horizon disaster?
Ignored evidence included:
- Reports warned of high blowout risk.
- Engineers raised alarms about safety procedures.
- Internal emails revealed cost-cutting pressures.
- Stakeholders were not fully considered.
What was the scenario in the Volkswagen emissions scandal?
Volkswagen secretly installed software to cheat emissions tests while engineers knew but executives wanted to continue pushing diesel models. The decision was to REVEAL, FIX INTERNALLY, or COVER UP.
What was the actual decision made by Volkswagen during the emissions scandal?
The actual decision was to COVER UP, leading to fines, arrests, and major reputational damage.
What failures were evident in Volkswagen’s handling of the emissions scandal?
Failures included:
- Emissions data was falsified.
- Engineers were ignored or pressured to stay silent.
- Culture prioritized market share over compliance.
- Stakeholders were deceived.
What was the scenario in the Facebook Cambridge Analytica scandal?
Data from millions of users was harvested to manipulate political campaigns. Internal staff raised concerns, but no major actions were taken. The decision was to DENY, DISCLOSE, or REFORM.
What was the company action taken by Facebook during the Cambridge Analytica scandal?
Initially, Facebook DENIED the allegations, then delayed disclosure, resulting in public backlash and congressional hearings.
What issues were present in Facebook’s handling of the Cambridge Analytica scandal?
Issues included:
- Behavioral data was misused for manipulation.
- Internal warnings were ignored.
- Growth was prioritized over user privacy.
- Stakeholders lost trust.
What was the scenario in the NASA Challenger disaster?
NASA prepared to launch the Challenger shuttle despite engineers warning about O-ring failure in cold weather. The decision was to LAUNCH or DELAY.
What was the actual decision made by NASA regarding the Challenger launch?
The actual decision was to LAUNCH, which led to the explosion and the death of all 7 crew members.
What evidence was ignored by NASA before the Challenger launch?
Ignored evidence included:
- Science showed O-rings would fail in low temperatures.
- Engineers begged for delay.
- Management feared media and political fallout.
- Public expectation created pressure to launch on time.
What are the key principles of Evidence-Based Management (EBMgt)?
Key principles include ethical reasoning, stakeholder value, evidence integration, and organizational learning.
