Flashcards in Blueprint basic Deck (31)
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1
Which are the Ericsson principles?
Customer first
Innovate everyday
Speed quality
Empower action
Perform team
2
Which are the Ericsson values?
Proffesionalism
Respect
Perseverance
3
Which are the different tools for competence development?
Metis
Eridoc
Ericoll
My net
Mentoring
Wikis
Coaching
Intranet
IPM
My learning
Training programs
4
Draw the Ericsson blueprint:
CEO
GROUP FUNCTIONS
STRATEGICAL PROJECTS
SUSTENTABILITY & CORPORATE RESPONSABILITY
RESEARCH
BUSINESS UNIT SUPPORT SYSTEM
BUSINESS UNIT GLOBAL SERVICES
BUSINESS UNIT NETWORKS
REGIONS
ENGAGEMENT PRACTICES
OPERATIONS & COMPETENCE CENTER
IPR & LICENSING
JOINT VENTURE (ST ERICSSON)
CUSTOMERS
5
Which are the group functions in the Ericsson blueprint?
Communications
Finance
Human Resources
Legal Affairs
Sales & Marketing
Strategy
Technology
6
How many regions are in Ericsson? Which are those regions?
10 + 1
Region North America
Region Latinamerica
Region Mediterranean
Region Western and Central Europe
Region Northern and Central Asia
Region Middle East
Region Sub-Saharan Africa
Region India
Region South East Asia & Oceania
Region North East Asia
* IPR & Licensing
7
Which are the acronyms of each region?
RNAM
RLAM
RMED
RWCE
RECA
RMEA
RSSA
RINA
RASO
RCNA
8
RLAM means:
Region Latinamerica
9
RNAM means:
Region North America
10
RMED means:
Region Mediterranean
11
RWCE means:
Region Western and Central Europe
12
RECA means:
Region Northern Europe Central Asia
13
RMEA
Region Middle East
14
RSSA means:
Region Sub-Sahara Africa
15
RINA means:
Region India
16
RASO means:
Region South East Asia and Oceania
17
RCNA means:
Region North East Asia
18
Mention the Board of Directors functions:
1. The BD is responsible for the organization og Ericsson and the management of Ericsson Affairs
2. The BD assesses the Ericsson Group Financial position.
3. The BD ensures that Ericsson's organization is structured in such manner that accounting, management of funds and the company's finances are monitored in a satisfactory manner.
19
Mention the President and Chief Executive Officer (CEO) functions:
1. The President and CEO attends day-to-day managemente of the compaty and directs and controls the operations of Ericsson in accordance with guidelines issued by the Board of Directors.
2. The President & CEO reports to the Board of Directos of Ericsson.
20
Mention the Group Function (GF) functions:
1. The GF support the development and management of Ericsson.
2. A GF has the overall responsability in its functional area for leadership, development, of policies, strategies, directives, and common group processes.
2. The head of a GF reports to the President and CEO, or in special cases to a direct report to the CEO
21
Mention the Business Unit (BU) functions:
1. A BUs develop and maintain competitive high-quality product & service offerings as well as securing delivery & capacity.
22
What are the main key performance indicators of a BU:
The main performance indicators are annually summarized in three perspectives:
1. Customer
2. Employee
3. Shareholders (Main KPI's are net sales, operating income, and working capital)
23
A BU reports to:
President & CEO
24
Mention the Region functions:
1. A Region develop and maintain customer relationships, maximize sales and profitable service business, through an efficient regional operation with profil & loss (P/L) responsability.
25
Mention the GF Communications functions:
1. It drives the communications strategy & develops global communication plans, policies and directives for the global Ericsson Organization.
2. Helps drive profitabla growth by creating wanted perseptions that support company strategy objectives.
3. It has centrilized responsability for investor & analyst relations and global responsability for internal communications, public and media relations, marketing and brand managemente.
26
Mention the GF Finance functions:
1. It safeguards critical information for business decisions, monitors and manages various forms of risks.
27
Mention the GF Legal Affair functions:
1. Its goal is timely provide highly qualified and efficient legal services to the Ericsson Group, and contribute achieveing the targets of the group.
28
Mention the GF Sales & Marketing functions:
1. It drives the Ericsson sales & marketing strategy and develops policies, directives and the best ways of selling for the global Ericsson sales and marketing organization, including required processes, methods and tools.
29
Mention the GF Strategy functions:
1. Its responsabilities are strategic business intelligence, strategy formulation, new business development, strategic third party relations, JV, Alliances, merges and acquisitions.
2. Supports Ericsson with strategic information, strategic outlooks and forecast, decision support, issue resolutions, and strategy.
30
Mention the GF Technology functions:
1. Its goal is to secure technology and portfolio leadership with innovation, sustentability and product development excellence.
31
