Business Paper 1 (general) Flashcards
(73 cards)
Why do new businesses come around?
Advances in tech, change in consumer needs, products becoming obsolete
How do new businesses come around?
Adapting existing ideas, creating an original product
What are some risks to a business?
Business failure, financial loss, lack of security
What are some financial rewards of a business?
Financial gain, independence, business success
What is the purpose of business activity?
Meet customer needs, produce goods and services, add value to products
What are some ways of adding value to a product?
Choice, branding, quality, design, unique selling point
What is an entrepreneur?
Someone that takes risks to set up a business
What is the role of an entrepreneur?
Make decisions, take risks, organise resources
What are the 4 customer needs?
Quality, choice, convenience, price
What are the 2 types of market research?
Primary and secondary
What are the two ways of market research?
Quantitative and qualitative data
What are some ways of primary research?
Surveys, focus groups, observation
What are some ways of secondary research?
Government reports, market reports, internet
What data could you find in market segmentation?
Demographic data (age , gender, etc) , lifestyle, income, location
What is it called when exchange rate increases?
Appreciation
What is it called when exchange rate decreases?
Depreciation
What are some benefits to customers if exchange rate appreciates?
Import prices decrease meaning customers can buy different products and cheaper products
What are the benefits of exchange rate appreciating for a business?
The business can buy more raw materials for the same uk converted price, this reduces costs for the business
What are the drawbacks to a business is exchange rate appreciates?
Exported goods become more expensive meaning there are potentially less sales, small businesses cant compete against cheap imports
What are the two types of aims and objectives?
Financial and non-financial
What are some financial aims?
Survival, profit, market share, financial security, sales
What are some non-financial aims and objectives?
Independence and control, personal satisfaction, challenge, social objectives
Why are aims and objectives different for each business?
They change because businesses want different things and may be at different stages
What are the two types of costs?
Variable and fixed costs