case study examples Flashcards
(5 cards)
1
Q
egghead and twinkie
A
-openness about money
-sharing behind the scenes footage with fans
-can peer into fan spaces to figure out the success of campaign
-have website on seed&spark and are on apps that are available somewhat worldwide
2
Q
dove advert
A
the campaign received negative backlash due to racist undertones
3
Q
minecraft movie
A
memes and negative impact as a whole
4
Q
molly russell
A
cyber bullying
5
Q
covid
A
nasty memes spread about chinese people alongside a lot of misinformation spreading moral panic