{ "@context": "https://schema.org", "@type": "Organization", "name": "Brainscape", "url": "https://www.brainscape.com/", "logo": "https://www.brainscape.com/pks/images/cms/public-views/shared/Brainscape-logo-c4e172b280b4616f7fda.svg", "sameAs": [ "https://www.facebook.com/Brainscape", "https://x.com/brainscape", "https://www.linkedin.com/company/brainscape", "https://www.instagram.com/brainscape/", "https://www.tiktok.com/@brainscapeu", "https://www.pinterest.com/brainscape/", "https://www.youtube.com/@BrainscapeNY" ], "contactPoint": { "@type": "ContactPoint", "telephone": "(929) 334-4005", "contactType": "customer service", "availableLanguage": ["English"] }, "founder": { "@type": "Person", "name": "Andrew Cohen" }, "description": "Brainscape’s spaced repetition system is proven to DOUBLE learning results! Find, make, and study flashcards online or in our mobile app. Serious learners only.", "address": { "@type": "PostalAddress", "streetAddress": "159 W 25th St, Ste 517", "addressLocality": "New York", "addressRegion": "NY", "postalCode": "10001", "addressCountry": "USA" } }

CCO Flashcards

(3 cards)

1
Q

What does CCO Theory argue?

A

Organizations don’t exist without communication—they are created and sustained through communication.

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2
Q

What are the Four Flows of CCO?

A
  1. Membership Negotiation – How people join/leave organizations.
  2. Self-Structuring – Creating rules, roles, and hierarchy.
  3. Activity Coordination – How work gets done.
  4. Institutional Positioning – How organizations relate to external forces.
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3
Q

How does communication create an organization’s identity?

A

Through everyday interactions, policies, and branding, an organization defines itself and its culture.

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