Chapter 20: Program Evaluation Techniques Flashcards
(42 cards)
evaluation is
judging the worth of program services, based on an analysis of systematically collected evidence
many programmer evaluate their program services
informally
there is a move to more formal evaluation procedures
evaluating program services can serve the programmer and the organization in
establishing accountability, in program development, and in organizational management
often evaluation is imposed on a programmer by
a board, third party funding agency or a higher level administrator
evaluation being imposed by another party can result in it as being viewed
as an add on responsibility that has been imposed on the programmer or as a procedure undertaken with some trepidation because it may result in adverse view of programmer’s efforts
evaluation data can verify that a program us
accomplishing its intended results
evaluation improves the
credibility of the organization and its programs with its participants
evaluation results can be reorganized and used for
public relations and publicity
evaluation data can improve and refine programs by
determining what works, what does not work, and why things work the way they do
evaluation data can boost
staff morale
evaluation can often result in
the discovery of new needs
evaluation will help managers answer the question:
is this the best use of these resources in this organization at this time?
evaluation can help the organization assess which
programs it should keep and which should be discontinued
programs that are continued each year without
sufficient review and revision become tired and outdated
evaluation is not
a single activity or procedure
most leisure service organizations will not have any
one evaluation procedure that can meet all of the organizations evaluation needs
it is important to have several methods operating simultaneously
evaluation planner
purpose?
audience?
process?
what issues should address?
resources?
what evidence should be collected?
data gathering?
analysis?
reporting?
purpose: why evaluate?
program development
organizational development
organizational accountability
audience: who is evaluation for?
- consider evaluation team
- a persons position determines type of info they deem relevant
- external funding agencies, the public, clients, national association, providers of similar services
process: how will the evaluation be conducted
process models: use goals and objectives
preordinate models: based on standards
process model
identifies a procedure for conducting the evaluation but does not identify the criteria on which judgments are made
in process models
programmer needs to provide the criteria on which judgements will be made
preordinate models
provide the technique for accomplishing the evaluation and the criteria on which judgements of worth will be made
standards are the criteria
issues: what questions should the evaluation address
address validity and values
questiosn asked myst be true indicators of the values asserted for the program