Chapter 5 Flashcards
(19 cards)
Spectatorship
Concerned with the way an individual is positioned between screen
Audience ceases to exist for the individual spectator
Studies try to generalize how all spectators behave
Ideological Effect
Political significance that manipulates the spectator into specific ways of thinking about the world
Example: Mr. Fantastic fox and heteronomativity and marriage beliefs
Audience
Concerned with before and after the film
Audience is constructed by mass media institutions
Concerned with large group, but individualizes specific factors that explain why audience may behave
Community of Interest
Group of people who share a common interest, but may not live in a close physical proximity to one another
Interior Self
Countless memories and desires that can be rarely acknowledged and understand from individual to individual
Social Self
Make meanings in ways not different from others
Cultural self
Inter-textual references based on bank of personal memories
Private self
Own experiences that have personal significance
Desiring self
conscious and unconscious energies and intensities to the film event
Early cinema
1895-1915
mise en scene
Arrangement of props and background in film.
Parallel editing
Two events can be followed simultaneously
The look
Central concept in relation to the control of the spectator, has been associated with theories of desire and pleasure theories in phychoanalysis (“The male gaze”)
Interpellation
Distinctive way the film spectator is placed inside the fiction world of the film. Hailed or called into a place we have no control over.
Hegemony
Captures the idea that a set of ideas, attitudes, practices, become so dominant that we forge they are rooted in the exercise of power.
The idealogical rendered invisible.
Institutional mode of Representation IMR
Normative set of ideals about what constitutes a mainstream film.
Seen as an example of hegemony, establishing a common sense notion of how a film should be constructed and how it should communicate with an audience.
Structuralism
Model of spectatorship that states: From linguistics came the idea that language did our thinking for us.
Films convey meaning through the use of codes and conventions not dissimilar to the way languages are used to construct meaning in communication.
Cognitivism
The brain works with the stimulus it is bombarded with by a film in order to make sense and gain emotional experience.
Example of cognitivism: Schemas
A familiar pattern recognized by the mind that allows us to orient ourselves and make sense of what is in front of us.