Chapter 5 - Analyze Audience Flashcards Preview

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Flashcards in Chapter 5 - Analyze Audience Deck (6)
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1
Q

You should consider your audience’s…

A

Education, experience, responsibilities, personal characteristics, personal preferences and cultural characteristics

2
Q

Three types of readers

A

Primary, Secondary and Tertiary

3
Q

The reader who uses the document is known as…

A

A primary reader

4
Q

The reader who needs to be aware of the document is known as…

A

A secondary Reader

5
Q

The reader who is interested in the document is known as…

A

A Tertiary Reader

6
Q

Basic Cultural variables consist of…

A

Political, economic, social, religious, educational, technological and linguistic