Class 4: Amplify Your Content with Social Media Flashcards
(35 cards)
Social media is ______ to your inbound strategy
crucial
You should ______ your content with social media
amplify
Use social media to _______ visitors
attract
Use social media to convert visitors into _____
leads
Use social media to engage not just leads, but _______, too
customers
Social media is effective for customer _______
acquisition
Social media can also be used to
delight
Reach out and address issues ______
promptly
Don’t be afraid to show your ______
personality
When developing your social media strategy consider your ______ ________
buyer personas
If content is king, then distribution is
queen
Are you doing more talking or _______
listening
For each social media platform, you should _______ your content
customize
Include ______ in your social media profiles to make them more searchable
keywords
Always include _____ to your website
links
Don’t forget to ______ reach by connecting with others
build
80% of your content should be interesting and helpful, and 20% can be more ________
promotional
Use _____ content to beef up your feeds.
curated
Twitter:
the conversation
Twitter:
use pictures
Facebook:
the personality
the professional
Google+
the search engine driver
Analyze to _____
refine
