Coke Flashcards
(16 cards)
When and where was coke founded?
Head office in Atlanta USA, 1886
What is cokes economic status?
Makes $45 billion in revenue per year making it the 84th largest economy ahead of Costa Rica
How many products does coke make?
1.9 billion per day
How many soft drinks are owned by coke?
25% - sprite, Fanta (20 main brands)
How many us workers are there for coke?
82,000
What global influence does coke have?
Red and white logo recognised by 94% of the world population, 3rd melts recognised brand after Apple and Google, made Santa red (changed it from green)
What has coke done in Ukraine?
Tried to improve image by funding charity or community things eg playgrounds in Ukraine’s capital, Kyiv, with the mayor, Vitali Klitschko
What has coke positively done in India?
Employs 25,000 and indirectly created 150,000 jobs with supply factories (positive multiplier effect), plans to invest $5 billion more between 2012-2020
What has coke done positively in the UK?
Use of PET plastics which are 100% recyclable, set up 150 recycle bins in Manchester
What has coke positively done with the WWF?
3 year new partnership that will see them working to restore and protect river habitats across England
What’s the 5b20 programme?
Aims to sponsor training and education schemes to empower its female employees
What did coke do in 1984?
Coke foundation - given back more than $820 million to enhance the sustainability of communities and in 2015 gave $117 million to 300+ organisations across 70+ countries
What are the negative of coke in Colombia?
Owner of coke factory turned blin eye to paramilitaries (terrorists) to bully workers in to accepting poor conditions
What have been the negatives of coke in India?
2004, coke forced to stop operating its factories after it used up groundwater supply and dumped toxic waste, 2015, 15 village councils requested gov. to reject cokes expansion of plant in Varansi as it would worsen water conditions (groundwater dropped by 7.9 metre in the 11 years coke has been there), workers in bottling plants work for long hours for little pay and poor conditions
What has been the negative of coke in the UK?
1 can exceeds daily NHS limit of 70 grams of sugar, 1/4 of the UK adult population is obese and growing to 1/3 by 2030
What has coke doing to solve water problems in India?
Pledged to restore 93% of the groundwater, add 500 rainwater structures (storage tanks) in 22 states, supporting revival of Neman Lake in Tamil Nadu by donating $1 million
