Effectuation Flashcards
What is the bird in the hand principle of effectuation
To start with a means assesment and then construct immaginned ends, look at what you can do before deciding what to aim for
What is the affordable loss principle of effectuation
Focuse on minimizing the potential loss, not the potential upsides
What is the crazy quilt principle of effectuation
To cocreate goods with selected stakeholders that are willing to precommit themselves
What is the lemonade principle of effectuation
To leverage contingencies
How does the effectuation thought cycle look
Refelct on capabilities => interact with stakeholders and abandone ideas that does not attract commitment => Create services but re reflect when new knowledge becomes apparent and the environment changes.
What is the differenc between effectuation and causation
Causation espouses to create a detailed business plan, research oppertunites and raise investment first while focusing on expected return while effectuation is mostly the oposite. Begin with what you have, find early partners, focuse on minimizing losses and adapt goals based on feedback