GB exam 4 Flashcards
(40 cards)
Which of the following strategies is often known as “international strategy”?
Home replication
Which strategy is organizationally complex and most difficult to implement?
Transnational
Which of the following strategies has the lowest interdependence on knowledge management?
Localization
In theory, a global matrix structure supports the goals of which of the following strategies?
Transnational
Which of the following is defined as the informal interpersonal relationships among managers of different units that may greatly facilitate intersubsidiary cooperation among various units?
Micro-macro link
Which strategy is also known as a multidomestic strategy?
Localization
The coordination of responsibilities between product divisions and geographic areas is the hallmark of which of the following strategies?
Global matrix
In which of the following strategies is knowledge mostly developed and retained at the center and key locations?
Global standardization
Which element of knowledge management faces the common problem of employee turnover?
Knowledge retention
Which element of knowledge management faces the common problem of “Not invented here” syndrome?
Knowledge inflow
Which of the triple As refers to the ability to quickly react to unexpected shifts in supply and demand?
Agility
Which of the following four Ps of marketing includes TV, radio, print, and online advertising, as well as coupons, direct mail, billboards, direct marketing, and public relations?
Promotion
Which of the following refers to a neutral, third-party intermediary in the supply chain that provides logistics and other support services?
3PL
Which of the triple As requires firms to continuously monitor major geopolitical, social, and technological trends in the world, and reconfigure the supply chain accordingly?
Adaptability
Which of the triple As focuses on flexibility that can overcome short-term fluctuation in the supply chain?
Agility
Which of the following is one of the triple As in supply chain management?
Alignment
Critics of a sharing economy say that it can more appropriately be called what type of economy?
Servant
Which of the following four Ps in the marketing mix includes the online marketplace?
Place
The category of customers who are skeptical about whether global brands deliver higher quality goods are called _____.
antiglobals
Technically, place in the four Ps of marketing is also often referred to as the _____.
distribution channel
MNEs with which strategic orientation follow a geocentric staffing approach?
Transnational
Relocating employees of a foreign subsidiary to the MNE’s headquarters for the purposes of filling skill shortages at headquarters and developing a global mindset for such employees is called _____.
inpatriation
Which approach emphasizes the norms and practices of the parent company relying on parent-country nationals?
Ethnocentric
An MNE following what type of strategy is more likely to hire a mix of parent-, host-, and third-country nationals as managers in their local subsidiary?
Global standardization