Globalisation

Question 1

McLahan

Answer 1

The world is rapidly becoming a global villiage in which rapid technological has lead to space barriers to collapse

Question 2

High culture

Answer 2

Often culture found in art galleries, museums and theatre aimed at the upper class

Question 3

Sklair

Answer 3

Media sell world ideas and products associated with an idealised western lifestyle

Question 4

Ritzer

Answer 4

Companies operate on a global scale, prompting global culture and weakening local culture

Question 5

Fenton

Answer 5

Cocacolanisation - media conglomerates are based in the US and dominate media and create a dominate global culture

Question 6

Tomlinson (pluralist)

Answer 6

Hybridisation of cultures where groups can draw upon their own local culture as well as global culture

Question 7

Baudrillard

Answer 7

We live in a media saturated society where images dominate and distort our view of the world leading to hyper reality

Question 8

Strinati

Answer 8

The importance of the media in shaping consumer choice, popular culture can change the way we define ourselves