Impact On Cultures Flashcards
(10 cards)
Key terms
- Cultural homogenisation
- Cultural resistance
- Cultural hybridity (glocalisation)
CULTURAL HOMOGENISATION
What does it encourage
5
- Patriarchy
- Capitalism (consumer culture and exploitation)
- Secularisation 38%
- Individualism
- English main language
CULTURAL DEFENCE
Movement that promotes cultural defence?
Indigenous Land Back Movement
CULTURAL DEFENCE
Indigenous land back movement
What is it?
Protecting marginalised cultures
Take to twitter #landback movement
Indigenous in Canada
CULTURAL DEFENCE
Reverse colonisation example
Mexicanisation of California
Mexican music and food dominates
CULTURAL DEFENCE
Giddens
Reverse colonisation
CULTURAL DEFENCE
Mohammadi
How does he challenge globalisation = homogenisation
Spread of westernisation = Hybrid cultures
CULTURAL HYBRIDITY/
GLOCALISATION
Glocalisation definition
Global and local intertwined
CULTURAL HYBRIDITY/
GLOCALISATION
Martell 2 elements
1.
- (Global) Western media products adapt to other cultures (local)
Eg. McDonald’s Italy offers pasta options
CULTURAL HYBRIDITY/
GLOCALISATION
Martell 2 elements
2.
- Other cultures (local) take western culture (global) that they like and adapt it to its needs
Eg Bollywood taken Hollywood and made it Indian