Intro to Broadcast Writing

Question 1

Six C’s

Answer 1

• Clear
• Concise
• Conversational
• Complete
• Current
• Correct

Question 2

Clear

Answer 2

• Simple and easy to understand
• Limit sentences to one main thought

Question 3

Concise

Answer 3

• Express many thoughts in few words
• Get to the main point

Question 4

Conversational

Answer 4

• Write your story the same way you would talk to a friend
• Use simple, common language

Question 5

Complete

Answer 5

• Answer the five W’s: who, what, when, where, and why
• Don’t raise new questions or leave old ones unanswered

Question 6

Current

Answer 6

• Copy must be timely
• Use present tense verbs and determine the “right now” of the story

Question 7

Correct

Answer 7

• Accuracy above truth
• Journalists must follow every possible lead to get the facts to report

Question 8

10 Basics of Good Journalism

Answer 8

1. Obligation to viewer
2. The story and the point
3. Informing the public
4. Don’t produce what you won’t watch
5. How will this affect your viewers?
6. Don’t air what you don’t understand