L4 - Cognition Flashcards
(42 cards)
In which two parts is cognition divided (concerning interaction design)?
- experiential cognition
- reflective cognition
Experiential cognition
- intuitive, effortless
-> fast thinking (essential for life -> unconscious (no voluntary control)
(needs some expertise and engagement)
Reflective cognition
- mental effort, attention, judgement and decision-making
-> slow thinking; more logical and demanding (requires concentration)
(learning something, deliberative activities)
-> creates new ideas and enforces creativity
Attention and the brain: Multitasking, goal, …?
- try to direct attention to goal
- limited resource for conscious attention (mulitasking limited)
- > also dependent of amount of thinking loops that are involved and if channels overlap
- > switching takes enegry
Design and multitasking - what is to be considered?
- > nowadays designer need to expect that user multitasks
- object need to be designed for that (no overload, allow for cluttering, support effective switching and returning to particular interface)
Change blindness
missing out major changes in the environment by focussing on specific action in it (eye repceptor picks everything up but brain does not locate any attention to it)
If ___ cannot pick it up it does not exists for human
sense (interface between brain and world)
Proprioception
- where the body is in space
- unconscious
- > possibility to disrupt it
Interoception
- inside the body (ex. heart-beat)
- > never aware of it until it is brought to attention
Human are ___ centered
vision
What are the 5 senses (interface between body and brain)
- vision
- touch
- hearing
- smell
- taste
- > all of them need to be taken into account by designing something
What are the gestalt principles?
shows the way the human brain organizes/structures things (showing human tendence to pattern things)
- What are the differnt components of the gestalt principles?
- closure (filling missing parts of a shape)
- proximity (grouping objecs that are close together -> see them as one thing)
- continuation (tend to see where things go even though its not actually shown)
- similarity
- figure and ground (something can be perceived as two different things)
Basic idea of what causes sickness in VR?
contradiciton between vision and other senses
How does memory work (brief conceptual functioning)
attend to bits -> get into short-term memroy (has about seven places for bits (grouped or singular ones) -> selection (thereby rehearsal of bits to keep them present) -> makes it to long-term memory (consolidation)
recogniton ___ recall (what does that mean?)
-> over
meaning; knowledge is available but needs a propmt in order to be found quicker (human are better in recognizing than recalling)
-> dependent on the context of coding; things in different context than the one which is currently present can result in recall problems
What are the two kinds of learning?
- incidental kind of learning
- intentional learning
incidental kind of learning
no intention to learn -> subconscious
intentional learning (and a trick to help that one)
goal oriented (goal to remember things)
- > try to consciously place something in memory
- > interaction (collaboration) helps to learn (online learning & multimedia, cooperative learning, VR -> allowing to manipulate interface directly to let user actively explore)
Reading, speaking and listening, …
- cognitive wise relatively easy (just reflective)
- communication via language
- speaking takes some effort
listening takes less effort -> but more time
-> design towards favourite input way of human (minimize lenght, put in intonation (in artificial speech), allow for different text sizes)
problem solving, planning, reasoning, decision making, …
- requires higher level of cognition
- considering consequences
- > HCI can help in doing so (design routes, …) -> help pages, memorable functions, …
What is the essence behind the fact that human are not rational?
people might act differently as expected
Pro and con about rewards
- > human like rewards (convince them to engage)
- > human just engage to get reward
Steps of the information processing model (conceptualizing how the mind works)
- input/stimuli
- encoding (thinking about what to do)
- comparison (what options there are)
- response selection (what the consequences of an action are)
- response execution
- output/response
- > information enters and exists the mind trough series of ordered processing stages)
- > predicting which processes are involved when a user interacts with a computer