Mass Com 2 Flashcards
(22 cards)
What are academic programmes for the study of mass media commonly referred to as?
Mass Communication programmes
What career potential does Mass Communication offer?
Immense potential for growth and plenty of opportunities in diverse fields
List three fields where aspiring professionals can work in Mass Communication.
- Newspapers
- Magazines
- Radio
What is the demand for media courses at the undergraduate level?
In great demand
What is necessary for young learners aspiring to take up mass communication?
Grooming and accelerating their level of awareness
What will the course in Mass Communication impart to learners?
Basics of mass communication and skills for fundamental jobs in the media industry
What is one objective of the Mass Communication curriculum?
To give learners exposure to diverse areas of mass communication
What skills does the Mass Communication curriculum aim to endow learners with?
Knowledge, communication skills, and perspectives for future careers
What does the curriculum aim to develop in learners?
Aesthetic skills and elements of creativity
What two sections is the syllabus divided into?
- CORE MODULES
- OPTIONAL MODULES
How many core modules are there in the Mass Communication curriculum?
Six modules
Name three core modules in the Mass Communication curriculum.
- Introduction to Mass Communication
- Print media
- Radio
What is the requirement for learners regarding core modules?
Compulsory to study all six modules
What is included in the optional modules?
- Traditional
- Photojournalism
How many optional modules can a learner choose to study?
One
What does the Introduction to Mass Communication module cover?
Concept of mass communication, different forms of mass media, role and impact of media
What are the functions of government media agencies discussed in the course?
Role and impact of media and importance of development communication
What basic understanding is essential in the study of mass communication?
Contribution of print media in providing information and transfer of knowledge
True or False: Print media has lost its charm with the advent of electronic media.
False
What advantage does print media have over electronic media?
Making a longer impact in the minds of the reader with more in-depth reporting and analysis
Fill in the blank: The five senses of _______ are part of communication understanding.
communication
