Models of communication Flashcards

(43 cards)

1
Q

What are the three models of communication

A

Linear communication model
Transactional model
Interactive model

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2
Q

The three models under linear communication

A

Lasswell’s Model
Aristotle’s Model
Berlo’s SMCR or David Berlo

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3
Q

Components of linear communication

A

-sender
-receiver
-encoding
-decoding-
-message
-channel
-noise

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4
Q

The person who sends a message after encoding

A

Sender

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5
Q

The person who gets the message after decoding

A

Receiver

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6
Q

The process of converting the message into codes compatible with the channel and understandable for the receiver

A

Encdoing

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7
Q

The process of changing the encoded message into understandable language by the receiver

A

Decoding

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8
Q

The information sent by the sender to receiver

A

Message

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9
Q

The medium through which the message was sent

A

Channel

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10
Q

The disruptions that are caused in the communication process in channel or understandablity of the message

A

Noise

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11
Q

Who developed the lasswell’s theory?

A

Harold D. Lasswell
died in 1902-1978

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12
Q

when was lasswell’s communication model was developed?

A

1948

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13
Q

Regarded as one of the most influential communication models

A

Lasswell’s Communication Model

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14
Q

Components of lasswell’s model

A

Sender-message-channel-receiver-Feedback

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15
Q

The first and earliest linear model of communication

A

Aristotle’s model of communication

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16
Q

Speaker- Message- Listener- Effect

A

Aristotle’s Model of communication

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17
Q

No concept of feedback, it is oneway from speaker to audience
No concept of communication failure like noise and barriers
This model can only be used in public speaking

A

Aristotle’s Model of communication

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18
Q

in —– He postulated the Sender-message-channel-receiver (SMCR)

A

1960, David Berlo

19
Q

Described factors affecting the components in the communication making communcation more EFFICIENT.

A

Berlo’s SMCR model

20
Q

No concept of feedback so the effect is not considered

A

Berlo’s SMCR model

21
Q

Both of the people must be similar according to all the factors mentioned above.

A

Berlo’s SMCR model

22
Q

Is the exchange of messages between sender and receiver where each take turns to send or receive messages.

A

Transactional Model

23
Q

Both sender and receiver are known as the COMMUNICATORS

A

Transactional Model

24
Q

W/out verbal response the sender can not be sure that the receiver got the message as intended

A

Transactional Model

25
Gives oppurtunity for a lot of noise because the communication is simultaneous
Transactional Model
26
Used for interpersonal communication Simultaneous Feedback
Transactional Model
27
What are the models under Transactional model
Barlund's Model Shannon and Weaver Model
28
Gave us the concept of NOISE. Often called as telephone model
Claude shannon and Warren Weaver in 1948
29
Shannon weavers model of communication
information source-Transmitter-Receiver-Destination=Feedback
30
Examples of shannon weaver model
Disruption
31
Identify. Businessman: We have a meeting at the office ("at 8 am" goes missing due to phone network disruption) Worker (feedback): At what time?
Sender: Businessman Encoder: Telephone network company Channel: MObile network Noise: Distraction in voice due to workplace Decoder: Mobile phone Receiver: Worker
32
-Concept of noise helps in making the communication effective by removing the noise or problem causing noise. -This model Takes communcation as a two way process. -Communication is taken as quantifiable in ---------
Advantages of Shannon's weaver model
33
in 1970 he proposed a transactional model of communication for basic interpersonal communication. -Reformed into General Transactional Model -Dynamic and two way communication
Barlund's Model/Dean barlund
34
- This model shows shared field experience of the sender and receiver -Talks about simultaneous message sending, noise and feedback -Most systematic model of communication
Advantages of Barlund's model
35
Very complex Both sender and receiver must understand the codes sent by the other
Disadvantages of barlund's model
36
Also known as convergence model
Interactive model
37
he/she encodes the message first. The encoded message is then received by the receiver where it is decoded to get the original information.
Concepts of interactive model
38
-Indirect and slow feedback -Whole new process of communication -For new media -it can be linear if receiver does not respond
Interactive model
39
Father of mass communication, he came up the Schramms model in 1945
Wilbur Schramm
40
Example of Interactive model
Schramms's Model
41
Are things that influence the understanding and interpretation of message like culture, social backround, beliefs, experiences, values, and rules
Field of Experience
42
-Circular communication gives oppurtunity to both parties to give their opinion. -Semantic noise -equally active
Advantages of Schramm's model
43
Cannot deal with multiple levels of communucation and complex processes.
Schramm's Model