MONOPOLY Flashcards

1
Q

What is a monopoly

A

A monopoly is where there is only one firm in the market.

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2
Q

What is a legal monopoly?

A

A firm is legally considered a monopoly when its market share is over 25%

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3
Q

What is a pure monopoly?

A

A pure monopoly is just one firm that controls the entire market. They have 100% market share

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4
Q

What is market share?

A

How much of the market the firms own.

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5
Q

What are the 3 assumptions that economists make when modelling a monopoly?

A

1)assume only one firm in the market
2)assume they are profit maximisers
3)assume theres high barriers to entry

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6
Q

What are the four types of barriers to entry?

A

1)legal barriers
2)Sunk costs
3)Economies of Scale
4) Brand loyalty

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7
Q

What are legal barriers?

A

Legal barriers include any patents, copyrights or trademarks that stop new firms from using the ideas from an incumbent firm.

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8
Q

What is an incumbent firm?

A

A firm already in the market

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9
Q

What are sunk costs?

A

Sunk costs is a barrier to entry as it deters new firms from entering the market as they know there are high costs of failure. The money cant be recovered if a firm leaves the market.

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10
Q

Example of a sunk cost

A

Advertising as you cannot recover the money spent on advertising.

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11
Q

What happens when there are high sunk costs?

A

Increases the cost of failure

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12
Q

Why would big firms use Internal economies of scale?

A

Big firms use internal economies of scale to reduce their long-run average costs.

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13
Q

What are the 6 types of internal economies of scale?

A

1)risk-bearing
2)managerial
3)financial
4)purchasing
5)technical
6)marketing

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14
Q

What is economies of scale

A

When an increase in output leads to a decrease in long run average cost

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15
Q

In a monopoly, where do firms maximise profits?

A

Where MC=MR

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16
Q

The monopoly diagram is the same as the…

A

Cost and revenue diagram

17
Q

What are the four measures of efficiency?

A

1)productive efficiency
2)allocative efficiency
3)x-inefficient
4dynamic efficiency

18
Q

What is productive efficiency?

A

When a good or service is produced at the lowest possible cost
When AC is at its lowest
And When MC=AC

19
Q

What is allocative efficiency?

A

Allocative efficiency is when welfare is maximised
Where MC=AR (price)

20
Q

What is x-inefficient

A

When a firm is producing above the AC curve for a given level of output

X-inefficiency happens when a lack of effective competition in an industry means that average costs are higher than they would be if the market was more contestable.

21
Q

What is dynamic efficiency?

A

It is when all resources are allocated efficiently over time, and the rate of innovation is at the optimum level, which leads to a decrease in long run average costs.SNP must be made in the long run.

22
Q

the four measure of efficiency but in a monopoly.

A

1)Productively inefficient
2)Allocatively inefficient
3)Possibly dynamically inefficient(depending on how the CEO uses their supernormal profits)
4)x-inefficient

23
Q

What is a natural monopoly?

A

A natural monopoly is when it is naturally the most efficient if only one firm is in the market.

24
Q

Why may a monopoly be a natural monopoly, 2 reasons

A

If they have
1)high sunk costs
2)huge internal economies of scale

25
Q

What is price discrimination?

A

When a firm charges different groups of consumers different prices but for the same good.

26
Q

What are the 3 conditions that must be satisfied when price discriminating?

A

1) market power
2)information on consumer elasticities
3)limit reselling