moreland and beach

Question 1

aim

Answer 1

investigating mere exposure effect on ratings of familiarity and attractuveness

Question 2

familiarity // mere exposure effect

Answer 2

familiarity uses the premise of mere exposure effect

a psychologixal phenomenon by whixh people developna preferenve dor what is a well known and encouraged

Question 3

participabts

Answer 3

130 from a university in the US
- naive (unaware of their involvment in the stidy)
- opportunity sample

Question 4

procedure

Answer 4

real life field experiment using a longitudinal desihn

• 4 female confederates od a college who were equally attractive and simmilar
• the 4 female confederatws attended dlasses wigh the participanys but DINT inyeract

attended classes wither
0
5
10
15
times

bumber of classes attended js yhe IV

after that ghe participants were asked to look at phoros pr yhe congederates ans asked to rate in terms of attractiveness and familiarity

Question 5

results

Answer 5

they found the frequent (15) lady hottest supporting mere exposire efgect and familiarity