Notes

Question 1

Interpretation(how the text works), Description(referring to characteristics of the original text), and evaluation (judging the ethicality) of texts

Answer 1

Criticism

Question 2

Creating humor through imitating a style or genre of literature or other media

Answer 2

Parody

Question 3

Serve to help us redescribe what we take for granted as conventional wisdom, rational thought, and timeless truth….

Answer 3

Parody as criticism

Question 4

When one text reference, makes use of, or actually includes part of or all of another text.

Answer 4

INtertextuality

Question 5

The domination of culture by one particular cultural group, resulting in the empowerment of certain beliefs, values, and practices over anothers

Answer 5

hegemony

Question 6

the oppressive structure in society that privelages the beliefs, values, and practices of men

Answer 6

Patriarchy

Question 7

Pejorative overgeneralization, all members of a group are characterized as having the same negative qualites

Answer 7

Stereotyping

Question 8

Groups are as they are because that is their nature. difference in groups are treated as polar opposites (oppostie sex)

Answer 8

Essentialism

Question 9

Charactersics of privileged groups become the norm for judging other groups

Answer 9

normative

Question 10

Communication by a specific group or industry using mass media for the purposes of selling a product, service, candidate or idea to a target audience

Answer 10

Advertising

Question 11

Ads are everywhere

Answer 11

ubiquitous

Question 12

Appeals to ongoing cultural event (birthday, holiday, weddings) to suggest that buying things is a more appropriate way to acknowledge these events

Answer 12

Syncretic

Question 13

Promise that buying a product will transform our lives

Answer 13

Magic

Question 14

Targets specific audience so that the product is for “me”

Answer 14

Micromarketing

Question 15

Main political metaphors?

Answer 15

Horserace
theatre
Journey
Strategic Game
War

Question 16

Emphasizes who is leading the race using poll and primary resultes to illustrate the candidates position and strategies to get ahead

Answer 16

horserace

Question 17

Performance of the candidates. The news media becomes critics, while the public becomes views rather than participats in the process

Answer 17

Theatrical Production

Question 18

This travel metaphor focuses on where candidates have been and where they are going as they head toward the ultimate destination of the white house/state capital

Answer 18

Journey

Question 19

Every action becomes a significant move in the attempt to win the white house

Answer 19

Strategic game

Question 20

emphasizes candidates are combatants who battle each other to gain territory during the primaries

Answer 20

WAR