Online electronics

Question 1

Tweets

Answer 1

Character limit of 280- concise and inaccurate grammar

Public

Emoji

Hashtags

Links

@ tagging

Tone

Question 2

Online News Websites features

Answer 2

Header

Search box

Subheading

Hyperlinks

Live feed

Image

Elliptical sentences

Advertising banners

Hyperbole

Sensational language

Clickbait

Question 3

Website features

Answer 3

Above/Below the Fold

Alignment

Backlink

Call-to-action (CTA)

Colour Palette/Scheme

Domain

Type/Typeface

URL

User Interface

Hamburger Menu

Favicon

Fixed Header

Focal Point

Landing Page

Navigation

Negative/White Space

Serif

Question 4

Header

Answer 4

The top portion of a web page containing the company name and logos.

Contained between opening and closing

Question 5

Search box

Answer 5

A rectangular fieldon screen that accepts typed-in text in order to look up something or launcha search.

Question 6

Subheading

Answer 6

appears at the beginning of a page or section and briefly describes the content that follows.

Question 7

Hyperlinks

Answer 7

is aword, phrase, or image that you can click on to jump to a new document or a new section within the current document.

Question 8

Live feed

Answer 8

isa type of streaming in which audio or video is broadcast live over the Internet.

Question 9

Elliptical sentences

Answer 9

when a word or agroupofwordsisomittedfrom asentence withoutchangingthecontextof the sentence, it istermed as ellipsis. When anellipsisoccurs, it isunderstoodthat the word orwordsaremissingandstillthemeaningof thesentenceis clear.

Question 10

Advertising banners

Answer 10

is anadvertising fragment within a web page external to ours to attract as many visitors as possible to our page.

Question 11

Sensational language

Answer 11

It uses wording that tries to influence an audience by appealing to their emotions. This can include dramatic language choices or use of personal pronouns. What is another word for sensationalism?

Question 12

Clickbait

Answer 12

is atext or thumbnail linkthat is designed to entice users to follow that link and read, view, or listen to the linked piece of online content.

Question 13

Above/Below the Fold

Answer 13

“Fold” carries over from newspaper design terminology, referring to the top and bottom halves of a broadsheet. In website design, content “above the fold” refers to all elements that appear onscreen as soon as the page loads, whereas “below the fold” are those that appear immediately below.

Question 14

Alignment

Answer 14

The positioning of elements like text, images, and icons in a webpage layout. Alignment not only affects the readability of content, but also its aesthetic presentation. Seasoned designers can use creative alignments to package information in innovative ways.

Question 15

Backlink

Answer 15

These are links found on other websites that lead users to your own. You can create backlinks when you contribute to a colleague’s blog or an online publication. Backlinks help boost your website’s SEO results, especially if the platform you submitted to is a high-ranking one.

Question 16

Call-to-action (CTA)

Answer 16

In website design, CTAs invite users to make a particular action. CTAs are important lead generation tools. These can be as simple as a “Read More” link on a homepage blurb leading to a more detailed page inside the website.

Not limited to buttons, they can also be more strategically crafted to suit a product’s relevance, such as Evernote’s“Remember Everything”blurb, or to distinguish between different offers, such as Spotify’sdifferently colouredfree and premium CTA buttons.

Question 17

Colour Palette/Scheme

Answer 17

The combination of colours used throughout the entire website.

Color palettes lend a unifying theme across different pages in a website, helping create a distinctive identity and brand recall.

Question 18

Domain

Answer 18

Essentially, a website’s name. Domains are composed of a combination of letters, numbers, and occasionally hyphens and end with an extension, such as .com, .org, and .net.

Question 19

Favicon

Answer 19

Small icons that appear beside the website name on a browser tab.

These icons are customisable and may be used to display a logo to boost brand identity and recall.

Question 20

Fixed Header

Answer 20

A bar that is always visible to website users even as they continue scrolling down a page. Fixed headers keep main navigation links accessible, making sure that users can click on them any time they need to.

Question 21

Focal Point

Answer 21

A central item or area where a viewer’s eye is drawn to on a website. Good web design involves knowing which parts of the website should demand the user’s focus, whether it’s a piece of content or a call-to-action.

Question 22

Landing Page

Answer 22

This is the first webpage that users see when they enter a website. Landing pages can be creatively structured to encourage a specific marketing action or further engagement with more content throughout the website.

Question 23

Navigation

Answer 23

In design terms, this refers to the system that enables users to move around a website from one location to another. Website navigation elements include menus, links, buttons, pagination, and other similar elements.

Question 24

Negative/White Space

Answer 24

The empty space that surrounds certain elements of a design. Negative space is just as important in website design as the content or information placed on a webpage. Empty spaces enable better readability and prevent users from being overwhelmed by too much clutter on any given page.

Question 25

Serif

Answer 25

In typography, this refers to the small line or projection at the end of a stroke of a letter. Times New Roman, Garamond, and Baskerville are common examples of serif typefaces, whereas Arial, Calibri, and Helvetica are sans serif typefaces.

Question 26

Type/Typeface

Answer 26

A collection of letters, numbers, punctuations, and other characters in varying designs. Typeface can also be referred to as a “font family” and may appear in a variety of font sizes and styles, such as bold, italicized, condensed, or light.

Question 27

URL

Answer 27

Short for ”Uniform Resource Locator,” this term refers to the address that users type into their browsers to access a website or specific sections of any website.

Question 28

User Interface

Answer 28

This refers to the set of controls and actions that enable users to experience and interact with a website and its contents. User interfaces include elements like menus and toolbars, buttons, windows and tabs, and the like.

Question 29

Hamburger Menu

Answer 29

A “toggle” navigation menu that is mainly used for mobile versions of website navigation, as it compresses the navigation and opens/toggles when clicked.