Part 03 - 50 cards

Question 1

Gouvernance d’entreprise

Answer 1

Term: Corporate governance
Definition: System of rules and practices by which a company is directed.
Example: How does corporate governance influence company ethics?

Question 2

Organisation apprenante

Answer 2

Term: Learning organization
Definition: Company that facilitates learning and continuously transforms.
Example: Is the organization in your study a learning organization?

Question 3

Gestion prévisionnelle

Answer 3

Term: Forecast management
Definition: Planning future resource needs and goals.
Example: How does forecast management improve efficiency?

Question 4

Changement organisationnel

Answer 4

Term: Organizational change
Definition: Transition of a company from one state to another.
Example: What organizational changes were implemented in your case?

Question 5

Innovation organisationnelle

Answer 5

Term: Organizational innovation
Definition: New methods in structure or processes within an organization.
Example: What type of organizational innovation was explored?

Question 6

Capital humain

Answer 6

Term: Human capital
Definition: Skills and knowledge possessed by employees.
Example: How does the company develop its human capital?

Question 7

Pilotage opérationnel

Answer 7

Term: Operational steering
Definition: Day-to-day management of processes and performance.
Example: What operational steering tools were used?

Question 8

Style de direction

Answer 8

Term: Management style
Definition: Approach used by leaders to guide teams.
Example: What management style did you observe?

Question 9

Communication interne

Answer 9

Term: Internal communication
Definition: Information exchange within the organization.
Example: How did internal communication affect project success?

Question 10

Répartition des responsabilités

Answer 10

Term: Responsibility allocation
Definition: Distribution of tasks and decision-making authority.
Example: How is responsibility allocated within the structure?

Question 11

Rendement du personnel

Answer 11

Term: Employee performance
Definition: Effectiveness and output of individual employees.
Example: How is employee performance assessed?

Question 12

Climat organisationnel

Answer 12

Term: Organizational climate
Definition: General mood and environment within the workplace.
Example: What influence does the organizational climate have?

Question 13

Besoins en formation

Answer 13

Term: Training needs
Definition: Gaps in knowledge requiring further education.
Example: How are training needs identified in your study?

Question 14

Communication transversale

Answer 14

Term: Cross-functional communication
Definition: Communication between departments or units.
Example: How important is cross-functional communication?

Question 15

Indicateur qualitatif

Answer 15

Term: Qualitative indicator
Definition: Non-numeric measure reflecting perception or satisfaction.
Example: Which qualitative indicators were used?

Question 16

Approche systémique

Answer 16

Term: Systems thinking
Definition: Understanding the organization as an interrelated system.
Example: How does systems thinking shape your recommendations?

Question 17

Changement incrémental

Answer 17

Term: Incremental change
Definition: Small, gradual adjustments over time.
Example: Did the company adopt incremental change strategies?

Question 18

SEO technique

Answer 18

Term: Technical SEO
Definition: Optimizing website infrastructure for search engines.
Example: What technical SEO improvements were made?

Question 19

Marketing de contenu visuel

Answer 19

Term: Visual content marketing
Definition: Using images and videos to engage users.
Example: How did visual content boost engagement?

Question 20

Gamification

Answer 20

Term: Gamification
Definition: Using game elements to enhance user engagement.
Example: How was gamification applied in your project?

Question 21

Conversion mobile

Answer 21

Term: Mobile conversion
Definition: Turning mobile traffic into actions or purchases.
Example: How effective was your mobile conversion strategy?

Question 22

Retargeting

Answer 22

Term: Retargeting
Definition: Displaying ads to users who previously interacted with a brand.
Example: Did you apply retargeting strategies?

Question 23

Pixel de suivi

Answer 23

Term: Tracking pixel
Definition: Code used to track user behavior for marketing purposes.
Example: Where did you place tracking pixels on the site?

Question 24

Expérience multicanal

Answer 24

Term: Multichannel experience
Definition: Customer interactions across several platforms.
Example: How consistent is the multichannel experience?

Question 25

Engagement communautaire

Answer 25

Term: Community engagement Definition: Building active relationships with users/followers. Example: How did you encourage community engagement?

Question 26

SEO on-page

Answer 26

Term: On-page SEO Definition: Optimization of content and structure on the webpage itself. Example: What on-page SEO factors were prioritized?

Question 27

Temps de chargement

Answer 27

Term: Loading speed Definition: Time it takes for a page to load. Example: What was done to improve the site’s loading speed?

Question 28

Stratégie de contenu

Answer 28

Term: Content strategy Definition: Planning and governance of content creation and delivery. Example: How effective was your content strategy?

Question 29

Marketing viral

Answer 29

Term: Viral marketing Definition: Techniques aiming to spread content rapidly. Example: Did you use viral marketing in your campaign?

Question 30

Taux de rétention

Answer 30

Term: Retention rate Definition: Proportion of users returning to the service. Example: What influenced your retention rate?

Question 31

Ciblage comportemental

Answer 31

Term: Behavioral targeting Definition: Using user behavior data to personalize marketing. Example: How did behavioral targeting impact the results?

Question 32

Réputation numérique

Answer 32

Term: Digital reputation Definition: Online perception of a person or brand. Example: How was the digital reputation monitored?

Question 33

Test utilisateur

Answer 33

Term: User testing Definition: Evaluating a product by observing users interacting with it. Example: What insights came from user testing?

Question 34

Stratégie éditoriale

Answer 34

Term: Editorial strategy Definition: Coherent plan for content creation and publication. Example: How was the editorial strategy aligned with goals?

Question 35

Analyse concurrentielle

Answer 35

Term: Competitive analysis Definition: Evaluating strengths and weaknesses of competitors. Example: How did competitive analysis inform your strategy?

Question 36

Clarté des explications

Answer 36

Term: Clarity of explanation Definition: How clearly ideas and concepts are expressed. Example: Could you clarify that explanation a bit further?

Question 37

Concision

Answer 37

Term: Conciseness Definition: Ability to express ideas with few, precise words. Example: Try to be more concise in your conclusion.

Question 38

Maîtrise de la spécialité

Answer 38

Term: Subject mastery Definition: Demonstrating in-depth understanding of one's field. Example: Your answers show a strong mastery of the subject.

Question 39

Réflexion critique

Answer 39

Term: Critical thinking Definition: Evaluating ideas to form a well-reasoned judgment. Example: Can you apply critical thinking to this situation?

Question 40

Réponses structurées

Answer 40

Term: Structured responses Definition: Answers that follow a logical and clear order. Example: Your structured responses improve communication.

Question 41

Langage approprié

Answer 41

Term: Appropriate language Definition: Choosing words that suit the formal or technical context. Example: Is your language appropriate for academic context?

Question 42

Capacité à convaincre

Answer 42

Term: Persuasive ability Definition: Skill to convince through reasoning and evidence. Example: How do you persuade others of your viewpoint?

Question 43

Usage des connecteurs logiques

Answer 43

Term: Use of logical connectors Definition: Using linking words to guide argument flow. Example: Which connectors help structure your discourse?

Question 44

Spontanéité

Answer 44

Term: Spontaneity Definition: Ability to respond naturally and quickly. Example: Your spontaneity helped keep the discussion engaging.

Question 45

Capacité à écouter

Answer 45

Term: Listening ability Definition: Understanding and responding to what is said. Example: You showed good listening skills during our exchange.

Question 46

Cohérence argumentative

Answer 46

Term: Argument consistency Definition: Logical alignment between ideas and evidence. Example: Are your arguments internally consistent?

Question 47

Prononciation correcte

Answer 47

Term: Correct pronunciation Definition: Accurate and intelligible pronunciation of words. Example: Your pronunciation makes your message clearer.

Question 48

Réactivité face à une objection

Answer 48

Term: Responding to objections Definition: Handling challenges or counterarguments effectively. Example: How would you respond to that objection?

Question 49

Usage d'exemples pertinents

Answer 49

Term: Use of relevant examples Definition: Supporting claims with fitting illustrations. Example: Could you give a more relevant example?

Question 50

Gestion du stress

Answer 50

Term: Stress management Definition: Maintaining calm and clarity under pressure. Example: How do you manage stress during public speaking?