Q2: Lesson 1 (Imaging and Design for the Online Environment)

Question 1

is a representation of the external form of a person or thing in art.

Answer 1

Image

Question 2

are visual images or designs on some surface, such as a wall, canvas, screen, paper, or stone to inform, illustrate, or entertain

Answer 2

Graphics

Question 3

• also known as bitmapped graphics,
• consist of grids of tiny dots called pixels. Each pixel is assigned a color.

Answer 3

Raster graphics

Question 4

use mathematical formulas to define lines, curves, and other attributes. Generally, much smaller than raster graphic files

Answer 4

Vector graphics

Question 5

It is style or appearance of text. - It is the art of working with text.

Answer 5

Typography

Question 6

(____) characters have a little “flag” or decoration at the end of the letter stroke.

Answer 6

Serif

Question 7

characters don’t have these decorations.

Answer 7

Sans serif

Question 8

Sans is French for?

Answer 8

without

Question 9

Used to decorate, embellish, and beautify a text. With the help of decorative fonts any informal passage can become more reader-friendly: it will quickly capture attention of the readers and make a text easier to perceive, unusual, and fascinating.

Answer 9

Display/Decorative

Question 10

used to guide the reader’s eye to whatever is most important using different level of emphasis

Answer 10

Hierarchy

Question 11

the distance between successive baselines.

Answer 11

Leading

Question 12

• overall space between characters.
• Sometimes called character spacing.

Answer 12

Tracking

Question 13

• adjustment of space between certain pairs of letters (e.g. AV) to make them look more uniform.
• space between specific character.

Answer 13

Kerning

Question 14

The process and art of combining text and graphics and communicating an effective message in the design of logos, graphics, brochures, newsletters, posters, signs, and any other type of visual communication.

Answer 14

Graphic Design

Question 15

• It connects two points. It can be fat, thin, straight, wavy, or jagged. Lines appear frequently in design. For example, in drawings and illustrations, graphic elements like texture and patterns.
• They’re also common in text composition for emphasis, divide or organize contents, and guide the viewer’s eye.

Answer 15

Line

Question 16

A two-dimensional area with a boundary. It could be geometric, regular shape or organic, the shapes are more freeform.

Answer 16

Shape

Question 17

• When a shape becomes 3D, we call it a ____.
• is depicted visually using other elements such as line, shape & tone.

Answer 17

Form

Question 18

• is the physical quality of a surface.
• adds depth and tactility to flat images.

Answer 18

Texture

Question 19

• can be used to elicit specific emotions and reactions.
• Red is typically thought of as an attention-grabbing, hot color.
• Blues are more calming or convey stability.

Answer 19

Color

Question 20

Also known as color.

Answer 20

Hue

Question 21

It refers to intensity whether the color appears more subtle or more vibrant.

Answer 21

Saturation

Question 22

How dark or light the color is, ranging from black to white

Answer 22

Value

Question 23

• are photos taken by amateur or professional photographers using a digital camera.
• “original photos”

Answer 23

Personal and Professional Photos

Question 24

• are those that you transfer from printed photos and graphics using scanning devices which you can transfer to your computer for further improvement and modification.
• “old pictures”

Answer 24

Scanned Images

Question 25

* are several photographs and created images that are **available for sale.** * "CD or DVD Format and many of these are royalty-free"

Answer 25

Stock Photo Library

Question 26

are found in the WWW

Answer 26

Online Stock Photos

Question 27

are **owned and controlled by individuals or corporations** and the file format specifications are not available to the public.

Answer 27

Proprietary formats

Question 28

* are means and ways for storing digital information that are **free, can be used by the public** and are not encumbered by copyrights or patents. * "OpenOffice"

Answer 28

Open Formats

Question 29

uses suffixes that are added to **the end of a filename**

Answer 29

filename extensions

Question 30

is usually used for **storing original file format**, it is flexible form but needs bigger memory to store.

Answer 30

Uncompressed or raw format

Question 31

is a file format that was **compressed to replicate the original quality** but at a reduced file size.

Answer 31

Lossless file format

Question 32

is the **common formats you will encounter on the Internet** and with many digital image files, such as those coming from digital cameras.

Answer 32

Raster Image Format

Question 33

is an image file that is very popular on the World Wide Web because of its **small file size and animation support.** It is ideal for use on images with large areas of uniform color, images.

Answer 33

GIF or Graphical Interchange Format

Question 34

is a type of a **lossy image format.**

Answer 34

JPEG or Joint Photographic Experts Group

Question 35

* was made as a free and open-source image format which **supports true 16 million colors** * It is a successor of the GIF file format.

Answer 35

PNG or Portable Network Graphic

Question 36

is **developed by Microsoft** in order for its Windows operating system to be able to handle graphics.

Answer 36

BMP File Format

Question 37

is a **native file format for Adobe Photoshop**, and since many are using this program to create images, it is very popular.

Answer 37

PSD or Photoshop Document

Question 38

* designs are the **same or similar on both sides of an axis.** * The design is ____ because each side is effectively the same (if not identical)

Answer 38

Symmetrical Balance

Question 39

* designs are different but **the weight is still evenly distributed.** * The composition is balanced because it **calls attention to the right things.**

Answer 39

Asymmetrical Balance

Question 40

This imagines your work area **divided into 3 x 3 grids.** The focal point of the image is placed on or near one of these lines creating visual balance with the rest of the space.

Answer 40

Rule of Thirds

Question 41

An area in the design that may appear different in size, texture, shape or color to **attract the viewer's attention.**

Answer 41

Emphasis

Question 42

* Visual elements **guide the viewer's eyes around the screen.** * This sometimes called **Hierarchy**.

Answer 42

Movement

Question 43

These are the **repeating visual element on an image or layout** to create unity in the layout or image. Rhythm is achieved when visual elements create a sense of organized movement. | P R R

Answer 43

Pattern, Repetition, and Rhythm.

Question 44

Visual elements create a **sense of unity** where they **relate well with one another**

Answer 44

Proportion

Question 45

**Cutting parts** away to remove distracting or irrelevant elements.

Answer 45

Cropping

Question 46

The **ambience and the tone of light** of the picture (ex. Warm or cool light).

Answer 46

Color Balance

Question 47

One of the **most basic techniques** in image editing, **making the image darker or lighter.**

Answer 47

Brightness and Contrast

Question 48

The higher the quality and the larger the photo is, the bigger the file size of the picture is.

Answer 48

Compression and Resizing

Question 49

* **Making the image look sketched, grainy,** classic black and white or even neon colors. * This gives your image **a twist from its original look.**

Answer 49

Filters

Question 50

**Copying or duplicating** a part of an image.

Answer 50

Cloning

Question 51

**Adding background** to make your image stand out.

Answer 51

Changing the Background

Question 52

**Removing certain colors** in your image or desaturation of color in the image.

Answer 52

Removing the Color

Question 53

**Adding multiple elements** in your layout | T G I

Answer 53

Combining Text, Graphics, and Image

Question 54

is typically thought of as an attention-grabbing, hot color

Answer 54

Red

Question 55

are more calming or convey stability

Answer 55

Blues

Question 56

It is a successor of the GIF file format

Answer 56

PNG

Question 57

The raster images are stored as ____?

Answer 57

bitmaps

Question 58

consist of **grids of tiny dots** called ____?

Answer 58

pixels