Quantitative- Surveys and Questionnaires

Question 1

a combination of questions and processes that analyze data from participants

Answer 1

survey

Question 2

It is a composition of questions given to participants of a research project

Answer 2

questionnaire

Question 3

Collect facts and numerical data. At the same time, it is generally used to prove or disprove a hypothesis.

Answer 3

quantitative surveys

Question 4

A survey that lets respondents read and select a response on their own. It can be done anonymously and at their own pace

Answer 4

self-report or self-administered survey

Question 5

This type of survey obtains a more complete answer and strengthens the trust between the facilitator and respondents.

Answer 5

face-to-face or one-on-one

Question 6

This type of survey is beneficial in searching for a specific
demographic (e.g. offl ine audiences, people with no internet access, etc. )

Answer 6

Telephone surveys

Question 7

More convenient and cost-effective; this type of
survey helps researchers efficiently gather responses and manage them in a
database.

Answer 7

Online surveys

Question 8

True or False: If a researcher has multiple objectives for a survey, or if a survey is intended to capture data on
several variables, the survey is likely to require multiple items for each objective or variable.

Answer 8

True

Question 9

True or False: A researcher may proceed right away if he/she wishes to create his/her own questionnaire.

Answer 9

False. Begin by conducting a
literature review of the appropriate research literature, in order to learn what can
be included.

Question 10

Helps the respondents
contextualize their responses, and understand what the researcher is looking
for.

Answer 10

stimulus statement/ stimulus question.

This applies whether the researcher uses an existing measure or creates one
of your own.

Question 11

A type of question where respondents are asked a question or given a statement, and then given a
set of responses to select from.

Answer 11

closed questions

Question 12

These are often used in order to obtain demographic information about respondents (for example: age, sex, marital status, employment status, socioeconomic status, education, income, occupation, religious preference or
affiliation, race and ethnic background) .

Answer 12

Nominal/Categorical responses. Responses in a nominal or

categorical set do not have a numerical equivalent.

Question 13

Special considerations for nominal response sets.

Answer 13

1. Exhaustive - all possible choices are represented
2. Mutually exclusive - the respondent will view only one of the choices in the set as the correct or best answer
3. Equivalent - the response choices are equal to one another

Question 14

A multi-item scale which asks research participants to
respond to survey items with these (or similar) choices: strongly agree, agree,
neutral, disagree, strongly disagree.

Answer 14

Likert-type scale

Question 15

Typically a seven-point rating scale whereas each question or item
is anchored by opposite words or bipolar adjectives. There could also be five and
six-point scales as a variety to show the degree to which the respondent
agrees with one or the other.

Answer 15

Semantic Differental Scale (SDS)

Question 16

SDS: A scale that determines whether someone has a positive or negative opinion about a certain
topic. (Commonly used adjectives: Bad – Good, Cruel – Kind, Ugly – Beautiful , Sad – Happy,
Negative – Positive, Unpleasant – Pleasant, Worthless – Valuable)

Answer 16

Evaluation

Question 17

SDS: A scale that determines how strong or weak a person’s attitude towards something is or how
powerful the topic is for them. (Commonly used adjectives: Weak – Strong, Smal l – Large, Soft –
Hard, Light – Heavy, Shal low – Deep, Submissive – Assertive, Simple – Complex)

Answer 17

Potency

Question 18

SDS: A scale measuring whether the topic is regarded as active or passive. (Commonly used
adjectives: Passive – Active, Relaxed – Tense, Slow – Fast, Cold – Hot, Quiet – Noisy, Dim – Bright,
Rounded – Angular)

Answer 18

Activeness

Question 19

A type of question where the respondents are
given the freedom to answer using their own words and perspective, different
from the researchers.

Answer 19

Open Questions

Question 20

True or False: A good open question is something that is communicated the same way as
to al l the respondents.

Answer 20

True

Question 21

Researchers use a specific ______ that restricts the answers respondents
gave. This is effective in referencing events and experiences that had happened,
where, and who was involved

Answer 21

recall cue

Question 22

Open Questions: an open-ended question that gives a little more
direction. It follows a reflection of the respondent’s statement (“Tell me more”, “Describe […]”, “What happened next?”)

Answer 22

Narrative Invitation

Question 23

Open Questions: An open-ended question that cues the
respondent to a specific topic (person, location, activity, object, time frame etc. )
previously discussed. This will tap their recall memory while providing structure
to the conversation. This will also encourage the respondent to talk more about
a topic in your own words.

Answer 23

Focused Narrative Request

Question 24

True or False: Instructions should be simple and explicit.

Answer 24

True. “answer each question by circling your response or “ in this next section, respond to each question by
selecting the degree to which you agree or disagree with the statement. ”

Question 25

It is done to gauge the accuracy and

appropriateness of the instrument or scale that they wish to adopt or create.

Answer 25

Pretesting

Question 26

It is done to gauge the accuracy and

appropriateness of the instrument or scale that they wish to adopt or create.

Answer 26

Pretesting

Question 27

True or False: We collect data during pretesting.

Answer 27

False, no survey data must be collected.

Question 28

It allows the researchers to know if the questions/ items in their survey are easily understood by the respondents. using this test could be of great help to eliminate the
possibilities of multiple interpretations of items by the respondents.

Answer 28

Cognitive

Question 29

Allows the
researchers to pre-administer the data col lection process. They will conduct the survey
the same way as the actual procedure.

Answer 29

Conventional

Question 30

This type of pretesting can only be done if the researchers opt to use face-to-face
interviews. Aside from the interviewer and the respondent, a third person will act as a
monitor to observe the interaction between them.

Answer 30

Behavior Coding

Question 31

Using this test, researchers will be able to discuss
concerns about potential problems about their survey/questionnaires with experts in
research methodology and/or the survey’s content.

Answer 31

Expert Panels

Question 32

the number of people who respond to the survey/questionnaire

Answer 32

response rate

Question 33

Calculating the response rate:

What is B?

A / B = response rate (%)
Where A = number of people who responded
B=?

Answer 33

sample size

Question 34

No data can be collected from the returned forms due to participants’ failure to
answer the survey entirely.

Answer 34

nonresponse

Question 35

consistency =

Answer 35

reliability

Question 36

What is achieved when each set of items was consistent in measuring
the subconstruct?

Answer 36

Internal reliability

Question 37

consistency : reliability :: accuracy : ___________

Answer 37

validity. It can be satisfied
when the survey/questionnaire garnered data in line with the purpose intended
by the researchers.

Question 38

refers to the appropriateness of the language

used in the survey

Answer 38

Face Validity

Question 39

Can be established if the survey

helps to identify people who do not have certain characteristics.

Answer 39

Construct Validity

Question 40

A longitudinal data col lection method

where a sample of people is measured repeatedly over time.

Answer 40

Panel survey design.

If the same individuals from time 1 participate again for another wave of measurement, it is
fixed, while it is called rotating when additional persons participate over time.