Questionares, Interiews And Case Studies Flashcards
(11 cards)
3 things you need to make a good questionnaire
- clarity
- no bias
- allows for anayalsis
Pros of questionnaires
- Once you have designed a questionnaire you can use them for lots of people cheaply and quickly
- Respondents may feel comfortable to reveal personal/confidential information
- Questionnaires with open questions can provide unexpected answers which can ead to further research - but harder to summarise
- Reduces experimenter bias which can be found in interviews
- No special training is needed to hand out questionnaires
Cons of questionnaires
- Sample can be biased due to who is willing to fill it out
- Questionnaires using closed questions limit the responses - but easier to summarise
- Can take a lot of time to design
- Can only be filled out by those who can read and write
What is a structured interview
An interview that has pre-determined questions (and there is no deviation from them)
What is an unstructured/clinical interview
An interview that may have a general aim but there are no fixed questions and it’s more like a conversation
What is a semi structured interview
Interview that has some pre-determined questions, but the interview can develop others in response to answers given by the participant
Structured interview pros and cons
- Can be easily repeated because the questions are standardised.
- Different people can be compared due to the standardised questions
- Answers are easier to analyse due to
being predictable - Comparability difficult if interviewer behaves differently or different interviewer
- Interviewer bias
Unstructured interviews pros and cons
- More detailed information can be obtained
- Requires interviewer with more skill because the interviewer has to develop more questions
- Questions may lack objectivity due to the quick nature of creating the questions
- More expensive due to the need for experienced interviewer
- Interviewer bias
What is a case study?
An in depth investigation of a single person, group or event where data is gathered from a variety of different sources
Casey study pros
- offers the opportunity to unveil rich and detailed information about an often unique situation
- case studies can be used in circumstances which would not be ethical to examine experimentally, so they provide insight you would not normally be able to obtain
Cause study cons
- by only studying one individual/small group it is very difficult to generalize any findings to the wider population since results are likely to be so unique, lacks external validity
- researcher’s own subjectivity may pose a problem as they may be bias or just see what they want to see, so this can interfere with the validity of the findings/conclusions