Research Methods

Question 1

Content analysis

Answer 1

-form of observation where human artefact is analysed e.g film/book
Process: - Deciding on sample from the large quantity of data
- Coding day using behavioural categories
- Tallying how often the behavioural categories occur
- then analyse findings

Question 2

Thematic analysis

Answer 2

• qualitative analysis of day which is summarised to identify deeper themes
  Process: - identify patterns in data
• Cose the patterns
• Look for themes within the data

Question 3

Natural vs quasi experiments

Answer 3

Natural- IV is naturally occurring in lab or environment
Quasi- IV naturally occurring but as existing differences between people e.g gender

Question 4

Self report techniques

Answer 4

-Questionaaires
-Structured interviews
-Unstructured interviews

Question 5

Measures of dispersion

Answer 5

-Describes the spread of data:
Range- difference between top and bottom values
Standard deviation- Avergae distance of each item from the mean

Question 6

Psychology and the economy