Research Methods P3 Flashcards

(34 cards)

1
Q

What are questionnaires?

A

Provide ppts with written set of questions to complete

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2
Q

What are the limitations of questions being fixed in a questionnaire?

A
  • Not generalised
  • Can’t make changes once sent out
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3
Q

What are the benefits and drawbacks of doing a questionnaire face to face?

A

+ People do it if there
+ Easy if people don’t use tech

  • Smaller sample size
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4
Q

What are the benefits and drawbacks of sending a questionnaire in the post/ online?

A

+ Large sample
+ Reach greater diversity

  • Some people don’t have stamps
  • Rely on people doing it
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5
Q

What are open questions?

A

Allow ppts to answer in their own words (qualitative)

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6
Q

What are closed questions?

A

Require ppts to select answer from given option (quantitative)

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7
Q

What is a likert scale?

A

Ppts choose a value on a scale

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8
Q

What do you need to consider when writing questions?

A
  1. Easy to understand?
  2. Not leading
  3. Work out the end?
  4. Put in filler questions
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9
Q

Why are questionnaires easy to repeat?

A

P= Easy to repeat
E= Researcher doesn’t require special training
E= Data collected in large amount (replicability)

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10
Q

Why do questionnaires reduce investigator effect?

A

P= Reduce investigator effect
E= Answer Q without researcher present
E= Increase validity
C= Ppts won’t be able to ask q for clarification

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11
Q

How do questionnaires show social desirability bias?

A

P= Show social desirability bias
E= Provide responses that show themselves in best light
E= Not always entirely valid
C= Anonymous response

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12
Q

Why do questionnaires have a sample bias?

A

P= Sample bias
E= People who are more motivated
E= Low population validity (similar characteristics)

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13
Q

What is an interview?

A

Social interaction between researcher + participants

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14
Q

What do interviews involve?

A

Trained researcher asking questions directly to a ppts + their responses being recorded/ transcribed

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15
Q

What is a structured interview?

A

Fixed predetermined closed questions

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16
Q

What is an unstructured interview?

A

Guidelines for questions to be asked but phrasing/ timing left to interviewer

17
Q

What is a semi-structured interview?

A

May contain topic but no fixed questions

18
Q

What should be considered by researchers when planning an interview?

A
  • Open/ closed
  • Structured/ unstructured/ semi-structured
    -Potential for social desirability bias
  • Ethical issues arise?
  • How to record info
19
Q

Why are interviews appropriate for sensitive topics?

A

P= Appropriate for sensitive topics
E= Encourage + offer reassurance
E= Ethical

20
Q

How do interviews give people an in depth understanding?

A

P= Mainly qualitative data
E= Open questions
E= Peoples in depth understanding
C= Investigator bias? (validity issues)

21
Q

How do interviews show social desirability bias?

A

P= Social desirability bias
E= Interaction with researcher
E= Effects validity

22
Q

Why do interviews show acquiescence bias?

A

P= Acquiescence bias
E= Face to face, so like to see ourselves as likeable/ agreeable
E= Effects validity

23
Q

How can there be low inter-rater reliability between interviewers?

A

P= Low inter-rater reliability between interviewers
E= Investigator bias vary between interviewer
E= Lack of consistency

24
Q

Why are interviews time consuming?

A

P= Time consuming
E= Qualitative data takes longer to analyse
E= Smaller sample size (low popu. validity)

25
What are some characteristics qualitative data?
- Subjective - Non-numerical data - Detailed - Low reliability - Attitudes, beliefs, opinions
26
What are some characteristics quantitative data?
- Objective - Numerical data - Lacks detail - High reliability - Patterns, trends
27
Why is quantitative data scientifically objective?
P= Scientifically objective E= Interpreted using statistical analysis E= Based on principles of mathematics L= Analysis free from bias + interception
28
Why is quantitative data time/ cost effective
P= Time + cost effective E= Immediately produce numerical info from large sample E= Data easily compared L= Get lots of data quickly
29
Why is quantitative data less valid that qualitative data?
P= Less valid E= Numerical data that is quantifiable E= Lacks depth L= Less opportunity to capture rich data
30
Why is qualitative data highly valid?
P= Highly valid E= Based on detailed responses/ accounts E= Insightful data L= Opportunity to capture rich, descriptive data
31
Why is qualitative data highly subjective?
P= Highly subjective E= Non-numerical data E= Can't be easily compared L= Open to bias + interpretation
32
Why is qualitative data costly/ time consuming?
P= Costly/ time consuming E= Info has to be transformed before analysis carried out E= Transforming-> lengthy + subjective process L= More difficult to run
33
What do good questionnaire/ interviews have?
1. Avoid leading questions 2. Avoid vagueness/ ambiguity 3. Avoid double-barrelled questions 4. Avoid overly complex phrases (jargon) 5. Not too long
34
What are ways to improve validity + reliability of ppt answers?
1. Lie identifiers (asked twice, phrased differently) 2. Distractor/ filler questions 3. Reverse scoring if using likert scale 4. Pilot study before 5. Large sample size