Flashcards in Roles in the Music Industry Deck (51)
Writes and arranges music
Organises and leads rehearsals and arranges pieces?
Sets up and packs away equipment, checks everything works properly, runs the sound desk.
Live sound technician
Helps pack, unpack and set up equipment
Organises the career of the artist/band. They will book gigs, collect money, book the recording studio, communicate with the record label and publisher.
What does PR stand for?
What does a PR person do?
Manage the image of the artist/band in the media, including interviews, TV, radio and social media
Finds work and/or auditions for the artist/band
Runs the venue, including bookings, making improvements, hiring staff and controlling finances
Runs the studio, including bookings, making improvements, hiring staff and controlling finances
Advertise an event/product by making posters/radio/TV adverts, making sure tickets are available and discussing the target audience with the artist and their manager
What does A&R stand for?
Artists and Repertoire
What does an A&R person do?
Find and contract new artists/bands/songwriters for the record label. They are essentially talent scouts
They work on the recorded song to edit and add effects and give a particular overall sound to the track. Avicii, Mark Ronson, will.i.am and Pharrell Williams are all famous as these...
They are booked play for a specific time on a specific product eg Muse would pay a trumpeter to play on a few of their tracks which include trumpet
They edit the final version of the track and make sure it works well and sounds professional
They interview and report on people and events in the music industry on TV, radio, magazines, newspapers and social media
Give 3 examples of types of musicians
Orchestral player, vocalist, accompanist, DJ, Programmer, solo artist – self-employed or freelance.
What are the responsibilities of a musician?
1. Train and practice regularly to keep skills to a high standard – proficient on their instrument 2. Auditioning for musician roles 3. Attending rehearsals to include technical and dress rehearsal, on time and prepared 4. Taking part in performances and workshops 5. Marketing and promoting own work 6. Look after instrument (including voice) 7. Learn new music for a show 8. Work well as part of a team 9. Maintaining/setting up and tuning of equipment
List 3 Studio Management Responsibilities
1. Booking sessions
2. Managing the maintenance of equipment and facilities
3. Administrative control of the studios operation
4. Schedule times and liaise with clients
5. Engage engineers, session musicians, technical engineers
6. Promote and market the studio
7. Ensure all equipment is Health and Safety checked
8. Recruit, pay and retain staff
9. Pay invoices – keep accounts, financial records
10. Manage and oversee people, equipment, workflow
List 3 Studio Management Skills:
b) Technical and leadership management skills
c) Team/Project management
d) Problem solvers
e) Confidence to meet tight deadlines and time management
f) Communication – written and verbal
g) Financial awareness
h) Knowledge of Health and Safety
List 3 Promoter Responsibilities
1. Identify performance opportunities
2. Promote artists at a variety of venues
3. Secure finance at events
4. Manage financial risk
5. Ensure insurance is valid and health and safety at venues
6. Publicises concerts and events
7. In charge of putting on the show
8. Works with artists agents
9. Works with venues to arrange for a show
10. Promote the event through advertisement and publicity
List 3 Promoter Skills
a) Knowledge of touring and promotion
b) Marketing skills
c) Accounting/budget knowledge
d) Persuasion/negotiation skills
f) Computer/networking skills
g) Time Management
List 3 Marketing Responsibilities
1. Manages marketing materials and strategies i.e. selling, plans, album sales, displays in shops, radio station giveaways etc.
2. Gather prices for advertisements and promotions
3. Devise promotional events, giveaways, sponsorships – appearances, online giveaways etc.
4. Have a radio/ On-line /TV campaign for an artists – advertising campaigns
5. Create the artists image/brand
6. Targeting recordings at a specific group of consumers
7. Control and co-ordinate design of artwork and packaging
8. Control format of release – CD, Vinyl or MP3s
List 3 Marketing Skills
a) Creative flair
b) Strong organisation and communication skills
c) Good working knowledge of the advertising industry
d) Team player
e) Understanding of Music/Record business
List 3 Artists and Repertoire (A&R) Responsibilities
1. Scouting for talent on-line and at live events
2. Sign artists to record labels
3. Oversee the process from delivery to finished records
4. Developments of artists as they grow and mature – listen to CD’s, demos, video’s etc.
5. Manage the recording process
6. Help find songs appropriate for the artists to record and release
7. Main point of contract for the artists and manager
8. Locate a Producer to work with the artists/act
List 3 Artists and Repertoire (A&R) Skills
a) In depth knowledge of current musical trends
b) A strong instinct of what will sell
c) Problem solvers
d) Negotiation skills/communication skills
Name 3 Recording Studio Personnel Examples
Engineer, Assistant Engineer, Technical Manager, Tech support, Maintenance and repair, Electronics engineer, installation
List 3 Engineer Responsibilities
1. Technical side of the recording – no artistic input
2. Operate the sound board and other electronic equipment during recording
3. Makes alterations to the recording with advice from Producer/Artist
4. Mix down recording
5. Balances the sound/levels
6. Repair equipment in the studio