The Times Flashcards
(32 cards)
when was the times first published
1785
who is it published by
Times Newspapers, a subsidiary of News UK owned by News Corp
who does it support
more right wing alliance w the conservatives
when was the set edition published
feb 1st 2022
what does it focus on
partygate scandal
what is its target audience
ABC1 demographic with cultural capital
what is the context behind the newspaper
alledged that during the lockdown christmas of 2020, parties had been held at downing street of which had some of which had been attended by boris johnson. this led to an investigation by sue gray
what else does news uk publish
produces the sun
what happened with its previous newspaper news of the world
ceased following the phone hacking scandal of 2011 where they were hacking into the voicemails of people to obtain exclusive stories
how did it follow patterns of media consumption
one of the first newspapers to digitalise and introduce a paywall requiring a subscription
what was released in 2016
the times and the sunday times launched a combined website and made the decision to move from rolling news to an edition based digital format updated 3 times a day
who is the target audience
abc1 over 35s, nuetrally conservative
off-lead title
“passengers face years of masks on flights”
exacerbates the impact of covid
promotion of times2
page is split between political stories and a plug promoting times2 (lifestyle supplement and bitten by a puppy) to appeal to wider audiences
conventional layout of a broadsheet
- text led rather than image led
- conforms to target audience
masthead
“police investigate PMs four lockdown parties”
- reflects the ideology of newspaper
- doesn’t name and shame boris
- informative rather than dramatic
logo and slogan
lion and unicorn as logo with the slogan dieu et mon droit
what does dieu et mon driot mean
my god my right
who does the slogan date back to
king richard 1st
what may the history of slogan suggest
suggests longevity of newspaper and traditional views
main image
close up of boris with and indirect mode of address
- his face expresses some trepidation of what is going on
who regulates newspapers
IPSO (independent press standards organisation)
why may ipso be considered a ‘fig leaf’
self regulatory
- cannot impose heavy fines
- not strict enough on regulation
