types and explanations of conformity Flashcards

1
Q

define the term conformity

A

conformity is the change in persons behaviour due to imagined pressure of another person or group of people.

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2
Q

how many types of conformity are there

A

3

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3
Q

what are the 3 types of conformity

A
  • internalisation
  • identification
  • compliance
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4
Q

what is internalisation

A

internalisation is when person changes their public behaviour but not their private beliefs

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5
Q

is internalisation a long or short term change

A

short term change because change only occurs when in presence of group

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6
Q

what is identification

A

identification is when individual changes their public behaviour and private beliefs but only when in presence of the group

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7
Q

is identification a long or short term change

A

short term change

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8
Q

what is compliance

A

compliance is when a person changes their public behaviour and private beliefs for good

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9
Q

is compliance a long or short term change

A

long term change because they have changed their behaviours and beliefs for good

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10
Q

how many explanations of conformity are there

A

2 explanations

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11
Q

what are the 2 explanations of conformity

A
  • normative social influence (NSI)
  • informational social influence (ISI)
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12
Q

what is normative social influence

A

NSI is when person conforms to be accepted or belong to group

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13
Q

why does a person conform in normative social infleunce

A

they conform because it is socially rewarding or avoids social punishment

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14
Q

is normative social influence an emotional process

A

YES

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15
Q

what is normative social influence associated with

A

compliance and identification

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16
Q

normative social influence is the need to be…

A

liked

17
Q

define informative social influence

A

ISI is when person conforms in order to gain knowledge or believe someone else is right

18
Q

in an informative social influence situation why does an individual follow the group

A

because they want to be right

19
Q

what type of process is informative social influence

A

cognitive process because it is to with what we think

20
Q

informative social influence is need to be…

A

right

21
Q

evaluation points for explanations of conformity

A
  • individual differences in ISI
  • research to support (ASCH)
22
Q

expand on individual differences in ISI being an evaluation point

A
  • differences in how people behave
  • perrin and spencer did experiment of student experts in their field and found low levels of conformity
  • students were confident they were right and didnt look for guidance
  • limited explanation of ISI - due to ID
23
Q

expand on the evaluation point of research support for NSI and ISI (ASCH)

A
  • research to support NSI and ISI role in conformity
  • asch’s research - after interviewed why they conformed - some said didnt want to be rejected (NSI) and others believed group to be right (ISI)
  • study provides support for NSI and ISI being explanation of conformity