unstructured interviews Flashcards
1
Q
unstructured interviews
A
- one to one interviews
- open ended questions
- interviews tend to be long and in-depth
2
Q
advantages and disadvantages of unstructured interviews
A
advantages
- interviewee is likely to be put at ease
- increase in validity
- researcher can obtain expert knowledge
disadvantages
- time consuming
- low reliability as each is unique
- ethical issues
