Upselling Techniques

Question 1

A guest likes Tequila

Answer 1

If you like tequila, you’ll love Patrón El Cielo

Question 2

Instead of saying, “Do you want a shot of tequila?”, say:

Answer 2

Would you like to try a Casamigos Reposado or Patrón Silver? They’re both super smooth and perfect for sipping.

• establishes premium as the default

Question 3

Use Choice Framing (Give them a high-end option and a slightly lower one)

Answer 3

We’ve got Casamigos Blanco, but if you want something a bit richer, the Casamigos Añejo is amazing – aged and very smooth.

Question 4

Lead with Premium by Default

Answer 4

“Would you like Grey Goose in that, or our house vodka, 42 Below?”

Question 5

Highlight Flavor & Origin

Answer 5

“If you want something a little more premium, Grey Goose is French-distilled and known for its silky finish.”

Question 6

Mention the number of vodkas

Answer 6

“We’ve got 16 vodkas behind the bar — if you’re into vodka, I can help you find one you’ll really enjoy.”

Question 7

Offer Meaningful Choices — Not Yes/No

Answer 7

Always give two great options (one premium), never ask a yes/no. -

“Would you prefer the classic Grey Goose or something with a citrus twist like the Orange one?”

Question 8

Sell the Experience, Not the Liquid

Answer 8

Use sensory or emotional words instead of just facts.

Examples -
“Grey Goose adds a velvety, chilled finish — you’ll feel it instantly in a martini.”

If you’re celebrating, El Cielo is the smoothest tequila we serve. It just fits the mood.”

Question 9

Use Storytelling or “Behind-the-Bar” Secrets

Why it works: Guests feel like insiders. Now they’re invested in your knowledge and suggestions.

Answer 9

42 Below is actually from New Zealand — the water used is glacier-fed.

Question 10

Name Drop Guest Favorites or Celeb Trends

Answer 10

For example: Casamigos is really popular — George Clooney co-founded it. It’s a go-to for tequila fans.”

“Everyone’s been loving the Grey Goose Le Citron recently — it’s smooth and a little unexpected.”