Week 12 listening effectively to persuasive presentations

Question 1

What are some listening problems?

Answer 1

1. Pseudo -listening
   -fake listening
   -internally zoned out
2. Side-tracking - thinking about your personal stuff going on

Solution- Pay attention
hearing and listening
Hearing -passive, reception sounds waves , physical process
exception- whispering, eavesdropping

listening - all of your ears, mind, heart 100%
register all stimuli, process, and emotional engagement, heart rate increase

“mindfulness”- paying 100% with ears, eyes, heart to presenter

Question 2

What are other listening problems ?

Answer 2

3. Factor on Irrelevancies
   background noise, presenter-clothing, physicality
   tip- focus on content/ substance
4. Over- listening - focusing to hard on every word said
   trying to process every sentence your losing sight of key points
   tip- focus right

“key word outline”- note taking

think about position of your body
-good posture, turned toward presenter, limit distractions

5. Prejudging- think the presenter has not useful or good to say based on their topic, physical appearance

tip- don’t forget
“only boring people get bored”-

Question 3

What are other listening problems ?

Answer 3

6. Biased listening- shape how we listen to the presenter and confirm our biases or deny them
7. Premature rejection - stop listening when the presenters disagree with your own beliefs
8. Silent Arguing - formulate mental arguments and poking holes, distracting and miss other points

Tip: Keep an open mind
“Willing suspension of disbelief”- take it in within it’s own terms
ex. going to the movies and discuss critically think and analyze afterwards

Question 4

What is ELM?

Answer 4

The Elaboration Likelihood Model of Persuasion
different persuasive-processing routes we may encounter in persuasive messages:

Stronger -Central processing - high elaboration, thoughtful analysis , listening for credible sources, counterarguments

peripheral processing - lower elaboration, less critical thinking into how you listen, persuaded by other things and not key points or substance , impacted by quantity, visuals, length, vocabulary, emotional aspect , preconceived notions- stereotypes

parallel processing- combination of both, but relying on one more than the other

Factors in Choice:
motivation - if the topic is relevant might be motivated or not
ability - to decipher credibility
situation - distracted, preoccupied, or well rested
individual (need for cognition)- curiosity, creative , loving to learn

Question 5

What do you take from ELM?

Answer 5

Helps us reflect how we take in information and shape how we are persuaded