Week 3 - Research Methods Flashcards
What are methods used to study the mind only?
Behavioral methods
What are methods used to study the mind and brain?
Causal methods and correlational methods
Define the causal methods and give examples
“Poking” the brain by interrupting or modifying brain function to observe effects. Examples: Lesion studies (Neuropsychology), Transcranial Magnetic Stimulation (TMS)
Define the correlational methods and give examples
“Listening” to the brain by measuring
brain activity while observing behavior. Examples: fMRI, EEG, Single-unit recordings
modify aspects of the task to assess their impact on performance (e.g., number of distractors in a visual search task).
Independent variables
such as reaction time (RT) and accuracy, measures cognitive processing
Dependent variables
How to design a cognitive experiment?
Give participants a controlled task, such as judging whether two stimuli are
the same or different. Has independent and dependent variables.
How do cognitive experiments help reveal?
Representations: How is information stored in the mind and brain?
Processes: How does the brain manipulate and transform this information?
What are ways to represent information?
Visual representation, verbal representation, conceptual representation
Cognitive experiments systematically manipulate variables to do what?
examine mental representations and study information processing scientifically rather than relying on intuition.
Understanding how the mind and brain organize and interpret the world depends on what?
rigorous experimental design that isolates specific cognitive processes
What is the task of the Posner Letter Matching experiment?
Participants determine whether two
letters belong to the same category.
What is the independent variable in the Posner Letter Matching experiment?
Type of letter relationship (physical match vs. categorical match).
What is the dependent variable in the Posner Letter Matching experiment?
reaction time (RT)
What is the effect of the Posner Letter Matching experiment?
Longer RT for accessing more
abstracted representations (non-physical).
What does the Posner Letter Matching experiment require?
Recognizing letters across
transformations within a category
What is the main idea of the Posner Letter Matching experiment?
Response latencies reflect increasing processing demands
What is the task of the Stroop Task?
Name the color of the printed word, ignoring its meaning
What is the independent variable of the Stroop task?
Relationship between word meaning and ink color.
What is the dependent variable in the Stroop task?
Reaction time
What is the effect of the Stroop task?
Slower to name colors for mis–
matched color-word pairs.
What is the main idea of the Stroop task?
Task-irrelevant information
interferes with processing, demonstrating
cognitive control limitations.
What does the Stroop Task require?
Ignoring the semantic meaning of
word.
- Step-by-step, sequential approach
- Slower, but systematic
- Recognizes processing bottlenecks
Serial Processing