what is marketing?

Question 1

marketing definition

Answer 1

Marketing I a process by which marketing organizations engage customer, build strong customer relationships and create customer value in order to receive value in return

Question 2

goal of marketing

Answer 2

to attract new customers by promising superior value and to keep and grow customer relationships by delivering satisfaction

Question 3

first step of marketing process

Answer 3

understanding customer needs and wants

Question 4

second step of marketing process

Answer 4

designing a customer value driven marketing strategy

Question 5

third step of marketing process

Answer 5

constructing an integrated marketing program that delivers superior value

Question 6

fourth step of marketing process

Answer 6

engage customers, build profitable relationships and create customer delight