This class was created by Brainscape user rachel wafelbakker. Visit their profile to learn more about the creator.

Decks in this class (29)

1.1 - business activity
business activity
14  cards
1.2 - classification of businesses
classification of businesses
5  cards
1.3 - enterprise, business growth and size
enterprise, business growth and size
12  cards
1.4 - types of business organisations
types of business organisations
14  cards
1.5 - business and stakeholder objectives
business and stakeholder objectives
12  cards
2.1 - motivating employees
motivating employees
24  cards
2.2 - organisation and management
organisation and management
19  cards
2.3 - recruitment, selection and training employees
What is the process of recruitment 1,
What is job analysis 2,
What is a job description 3
37  cards
2.4 - internal and external communication
What is communication 1,
What are the 2 types of communica...,
What are the four features of eff...
10  cards
3.1 - marketing, competition and the customer
What is marketing 1,
What is the role of marketing 2,
Why might customer spending patte...
13  cards
3.2 - market research
What is market research 1,
What is a product oriented busine...,
What is a market oriented business 3
24  cards
3.3.1 - marketing mix - product
What is the marketing mix 1,
What are the 2 benefits and 3 dra...,
What is brand image 3
13  cards
3.3.2 - marketing mix - price
What is cost plus pricing 1,
What are the 2 benefits and 2 dra...,
What is competitive pricing 3
13  cards
3.3.3 - marketing mix - place
What is a distribution channel 1,
What are the four distribution ch...,
What are the 2 benefits and 3 dra...
6  cards
3.3.4 - marketing mix - promotion
What are the two types of promoti...,
What are the 4 aims of promotion 2,
What are the two types of adverti...
13  cards
3.3.5 - marketing mix - technology and the marketing mix
What is e commerce 1,
What are the 4 benefits of e comm...,
What are the 6 drawbacks of e com...
5  cards
3.4 - marketing strategy
What is a marketing strategy 1,
What are 3 legal controls on mark...,
What are the 2 opportunities of e...
8  cards
4.1 - production of goods and services
What is production 1,
What is productivity 2,
How do you calculate productivity 3
23  cards
4.2 - costs, scale of production and breakeven analysis
What are fixed costs overheads 1,
What are variable costs 2,
What are total costs 3
17  cards
4.3 - achieving quality production
What is quality 1,
5 reasons why quality is important 2,
What is quality control 3
11  cards
4.4 - location decisions
5 factors influencing the locatio...,
5 factors influencing the locatio...,
5 factors to consider when decidi...
4  cards
5.1 - business finance: needs and sources
3 reasons why businesses need fin...,
What is capital expenditure 2,
What is revenue expenditure 3
32  cards
5.2 - cash-flow forecasting and working capital
2 reasons cash is important to a ...,
What is a cash flow forecast 2,
What are cash inflows reciepts 3
12  cards
5.3 - income statements
What is profit 1,
What is cash 2,
3 reasons why profit is important...
11  cards
5.4 - statement of financial position
What is a statement of financial ...,
What are the two parts of a sofp 2,
What is an asset 3
11  cards
5.5 - analysis of accounts
What is profitability 1,
What are the profitability ratios 2,
What is gross profit margin 3
15  cards
6.1 - Economic Issues
4 main stages of the business cyc...,
Impact on a business of unemploym...,
4 economic objectives of the gove...
12  cards
6.2 - Environmental and Ethical Issues
How can business activity impact ...,
What are externalities 2,
What are external costs and 3 exa...
15  cards
6.3 - Business and the International Economy
What is globalisation 1,
4 reasons for increase in globali...,
4 opportunities of globalisation ...
12  cards

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Business

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