Consumer Behaviour Flashcards

Decks in this Class (5):

• Introduction To Cb Motivations And Emotio

  Introduction to CB; Motivations and Emotions

  Sample Cards:

  what is consumer behaviour,

  group influences asch conformity expe...,

  what are need and wants and does mark...
  29 Cards
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• Personality And Self Concept

  Personality and Self-Concept

  Sample Cards:

  entity vs incremental theory,

  nature of personality,

  neo freudian theory karen horney
  49 Cards
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• Attention And Perception

  Attention and Perception

  Sample Cards:

  attention,

  case study cycling safety objectives,

  case study cycling safety method
  36 Cards
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• Learning And Attitudes

  Learning and Attitudes

  Sample Cards:

  what is learning,

  learning theories,

  classical conditioning
  43 Cards
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• Ethical Issues Reference Groups Communiti

  Ethical issues, reference groups, communities and tribes

  Sample Cards:

  questionable marketing practices,

  misleading nissan ad,

  protecting consumer privacy
  32 Cards
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