Kiss FM Flashcards
1
Q
how does BMG promote kiss through over channels?
A
- free live streaming services
- kiss events
- ‘listen again’ downloadable and streamable catch up
- social media channel
- kiss tv channels
1
Q
how is kiss FM funded?
A
- advertising was the primary source of revenue
- cost 4000 to 100000
- rely on sponsership deals
- host events
- kisstory is their biggest event
2
Q
how does kiss fm target audience and meet needs?
A
3
Q
A
