Graphic Design Vocab Quiz Flashcards

1
Q

Line

A

Horizontal, vertical, diagonal, straight, curved, dotted, broken, thick, thin

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2
Q

Shape

A

2D (two dimensional), flat, geometric (square, circle, oval, triangle), organic (all other shapes)

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3
Q

Form

A

3D (three dimensional), geometric (cube, sphere, cone), organic (all other forms: people animals, tables, chairs, etc.)

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4
Q

Color

A

Relates to the wavelengths of light. Refers to hue, value (lightness/darkness), intensity, saturation (or amount of pigment), and temperature (warm/ cool). Relates to tint, tone, and shade.

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5
Q

Value

A

The lightness or darkness of an image (or part of an image)

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6
Q

Texture

A

The feel, appearance, thickness, stickiness of a surface (e.g. smooth, rough, silky, furry)

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7
Q

Space

A

The area around, within, or between images or parts of an image (relates to perspective). Positive and negative space.

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8
Q

Pattern

A

A regular arrangement of alternating repeating elements, (shapes, lines, colors, or motives)

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9
Q

Contrast

A

The juxtaposition of different elements of design (e.g. rough and smooth textures, light in dark values) in order to highlight the differences and/or create visual interest, or focal point

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10
Q

Emphasis

A

Special attention/importance given to one part of a work of art (e.g. a dot shape and a light composition). Emphasis can be achieved through placement, contrast, color, size, repetition… Relates to focal point

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11
Q

Balance

A

A feeling of balance results when elements of design arranged symmetrically or asymmetric to create the impression of the quality in weight or importance

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12
Q

Proportion/ scale

A

Relationship between objects with respect to size, number, and so on, including the relationship between parts of a whole

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13
Q

Harmony

A

The arrangement of elements to give the viewer the feeling that all parts of the piece form a coherent whole

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14
Q

Rhythm/ movement

A

The use of recurrent elements To direct the movement of the eye through the artwork. There are five types; rhythm, random, regular, alternating, progressive, and flowing. The way all elements are organized to leave the eye to the focal area. Movement can be directed for example along edges and by means of shape and color.

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15
Q

Similarity

A

Similarity occurs when objects look similar to one another. People often perceived them as a group or pattern

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16
Q

Continuation

A

Continuation occurs when the eye is compelled to move through one object and continue to another object

17
Q

Closure

A

Closure occurs when an object is incomplete, or a space is not completely enclosed. If enough of the shape is indicated, people perceive the whole by filling in the missing information.

18
Q

Proximity

A

Proximity occurs when elements are placed close together. They tend to be perceived as a group

19
Q

Figure and ground

A

The eye differentiates an object from its surrounding area. A form, silhouette, or shape is naturally perceived as figure (object), while the surrounding area is perceived as ground (background).